Chapter 6. How to raise entrepreneurial resources?
中文參考課件:
Contents:
Classification and identification of entrepreneurial resources
Entrepreneurial resource acquisition and integration.
Venture financing
Objectives:
Understand types of entrepreneurial resources
Understand the process and ways to get resources
Understand how to raise entrepreneurial funds
Understand the channel and methods of venture capital financing
Understand the skills and strategies of entrepreneurial resources.
Types of Resources: tangible and intangible
Tangible Resources
These are assets that have a physical form. They can be seen, touched, and felt. Tangible resources differ between product-based and service-based businesses.
Product-based: Uses for the production of goods sold to customers, raw materials, land, facilities, buildings, machinery, computers, supplies, and vehicles.
Service-based: Doctor’s office, bank, movie theater, parks, retail store, hotel, restaurants.
Intangible resources :
These are assets that cannot be seen, touched, or felt.
Intellectual property- includes creative imagining, formulas, designs, brands, inventions. Patents, trademarks, and copyright that protects intellectual property.
In this current era, intellectual property has become more important than ever.
Entrepreneurs must protect their ideas as long as possible to sustain a competitive advantage. The competitive advantage for a business could be a formula for the product (Coca-Cola)or recipe(KFC).
Financial resources:
Financial resources are monetary resources necessary to start and operate a business. This is one of the biggest challenges for entrepreneurs.
Financial resources are basic necessities if you don’t have the funding you are not able to secure basic resources to your business such as, buy raw materials, hire employees, purchase inventory, secure facility space, furniture, equipment, etc.
Financial resources can be obtained by Personal savings, Bootstrapping Bank loans, friends and family members Angel investors, Venture Capitalists, Crowdfunding, Grants, etc.
Technical Resources:
No matter what business you are doing, technology should be a part of your day to day operation of the business. Technology includes computers, software, the internet, intranet, these are basics of technology. research and development.
HumanResources:
Human resources are the talents and employees of companies. The success of the enterprise depends upon human resources. The effective hiring process, strong team members can lead organizations to success in the competitive market.
SocialResources
Entrepreneurs use the leverage of interpersonal embedded relationships. Various resources obtained, Including the social network of entrepreneurs. Investors, organizations which provide support service( such as legal firms), Policymakers, Academicians, Professional bodies, Trade Associations, Media, Public relation experts.
OrganizationalResources
Including the organization’s business model, management capabilities, strategies, leadership, organizational structure, etc. Entrepreneurial experience and management experience of entrepreneurs; Establishing a relatively advanced entrepreneurial knowledge management system; Ease in obtaining various management consulting and planning services from the outside
