目录

  • 1 Are you suitable for entrepreneurship?
    • 1.1 Entrepreneurship exploration and self-understanding
    • 1.2 The essence of entrepreneurship education
    • 1.3 College Student Entrepreneurship Competition
    • 1.4 Enhancing the college students'  willingness and ability of independent innovation and entrepreneurship
  • 2 How to grasp the opportunity of starting a business?
    • 2.1 Macro and micro market analysis
    • 2.2 Industry analysis and business opportunities
    • 2.3 The model of innovation decision-making process
  • 3 How to get entrepreneurial ideas?
    • 3.1 What is a good idea?
    • 3.2 Problem solving to Find Entrepreneurial Solutions
    • 3.3 Conversation and observation: share your new ideas
  • 4 How to setup an entrepreneurial team?
    • 4.1 Entrepreneurs’ Connection and Networking
    • 4.2 The elements of building a high-quality entrepreneurial team
  • 5 How to choose a business model?
    • 5.1 Identification of creative opportunities
    • 5.2 Identification of entrepreneurial risks
    • 5.3 Business model development
  • 6 How to raise entrepreneurial resources?
    • 6.1 Classification and identification of entrepreneurial resources
    • 6.2 Entrepreneurial resource acquisition and integration
    • 6.3 Venture financing
  • 7 Entrepreneurial thinking and storytelling
    • 7.1 Business plan and Storytelling
    • 7.2 Writing a business plan
    • 7.3 Entrepreneurship Roadshow
  • 8 Reasons for Entrepreneurial Failure
    • 8.1 Think like a game
    • 8.2 Benefit from failure
  • 9 Writing a business plan
What is a good idea?

1. What is a good/great idea?



中文參考課件:


Every business begins with an idea. It is not easy to say which idea is great. However, those ideas which turn into great business opportunity are good ideas. Products based on great ideas also have chances to fail, sometime products on very common ideas become popular.

Idea: ideas are the solutions to the problems. The idea with creativity makes the base for the business.


IDEA vs. OPPORTUNITY

Opportunity on the other hand is something(idea, situation, circumstances) that creates viable and desirable business. Good ideas always turn in to a great business opportunity enforcing creativity and innovation.


Idea and imagination are two different aspects of problem-solving. Your idea should be practical and viable to a particular problem you are facing only then you can develop it into the business.

To develop a good idea you need to be a focus on research, should have ultimate curiosity and importantly your body and mind should be the relaxed condition.

Most of the great ideas are generated while solving problems specifically the high-quality problems.