Unit5　Introduction of a New Product　新产品介绍

Part I．Sample Dialogue示范对话

In this conversation，A introduces a mobile phone to B．They mention the model，design，color，function，quality，warranty and price．You should know how to introduce a new product to the customer．

在这个对话里，A向B介绍了一款最新的手机，他们谈到了手机的型号、设计、颜色、功能、质量、保修和价格等，你应该学会从哪些方面介绍新产品。

A—Seller　B—Buyer

A　Good afternoon，Madam．Can I help you?

下午好，需要帮助吗?

B　Good afternoon，I'm very interested in your mobile phones．Can you introduce them to me?

下午好，我对你们的手机很感兴趣，您能为我介绍一下吗?

A　Yes．We've developed ten models of mobile phones．They are all here．

好的，我们已经开发了十种型号的手机，都在这儿呢。

B　They look very elegant in design．The colors are very fashionable．

设计非常精美，颜色也很入时。

A　They sell like hot cakes．New orders just keep coming in．

这些手机很抢手，我们还不断接到新订单。

B　Then what about their functions?

那功能怎样?

A　The higher the model number goes，the more advanced functions the cellular phone has．

型号数目越高，手机的功能就越先进。

B　I see．(Picking up a phone．)What about this one?

我明白了。(拿起一部手机)这种怎样?

A　It really represents the updated high technology．It doesn't look much different from the others but is very thin and light．

它代表了最新的高科技，看起来和其他手机没有很大区别，但是很薄，很轻。

B　How many functions does it have?

它有多少种功能?

A　Well，it supports call waiting，caller ID，short message and global roaming．Also you can connect it to the Internet．

它支持待机、来电显示、短信息、还有全球漫游，您还可以用它上互联网。

B　But I think nowadays，many mobile phones have these functions．

但现在，许多手机都有这些功能啊．

A　What's more，the phone has a built-in camera．So the person who's talking with you can see you if he uses the same kind of phone．

此外，这个手机有一个内置的摄像机，所以，如果与您通话的人也持同样的手机的话，他就能够看到您。

B　That's really attractive．But is it reliable and durable?

真不错，但是它可靠、耐用吗?

A　It is of well-developed technology．We can guarantee that our product is of superior quality．We do 100%quality inspection，and many customers have high comments on it．

这种手机是采用最新的技术研制而成的，我们向您保证它的质量上乘。我们进行严格的质量检测，许多客户对它评价很高。

B　Sounds great．How long is the warranty period?

听起来不错，保修期是多长?

A　One year．If it is under warranty，you can enjoy free services by presenting the invoice．

一年。保修期内，只要出示发票所有服务都是免费的。

B　It is very expensive，isn't it?

它的价格很贵，是吗?

A　No，its price is fairly reasonable．I can do a demo for you，if you prefer．

不贵，它的价格很合理，如果您愿意的话，我可以给您做个展示。

B　Yes，please．Thank you very much．

好的，请吧，谢谢。

A　You are welcome．We can consider giving you a discount if you place your order now．

不客气，如果您现在下订单，我们可以给您折扣。

Part II．Useful Sentences常用句子

1．All these articles are best selling lines．

所有这些产品都是我们的畅销货。

2．First of all，I will outline the characteristics of our product．

首先我将简略说明我们商品的特性。

3．This is our most recently developed product．

这是我们最新开发的产品。

4．I'm really positive that this product has all the features you have always wanted．

我确信这种产品有各种您所要的特色。

5．Our product is competitive in the international market．

我们的产品在国际市场上具有竞争力。

6．Our product is more reasonably priced than the competitor's．

我们的产品比竞争者定价更合理。

7．Would you mind my recommending some Suzhou-made pure silk to you?

让我给您推荐苏州产的纯丝绸，好吗?

8．Many customers have high comments on it．

许多顾客对此商品的评价很高。

9．You know teddy bears are very popular here．

您知道玩具熊在这边很受欢迎。

10．Our products are of superior quality and favorable prices．

我们的产品质优价廉。

11．Have you looked into the sales?

你们调查产品的销售情况了吗?

12．There has been a big rush for it lately．

这种产品最近造成大抢购。

13．What are the selling points of your product?

你们销售产品的要诀是什么?

14．The equipment will pay for itself in two years．

这项设备两年内便可收回成本。

15．It is designed to conserve energy．

这种设计是为了节省能源。

16．We handle only the best brands．

我们只经销好牌子的东西。

17．When is the product going to be on the market?

这种产品何时上市?

Part III．New Words and Expressions单词和短语

model型号

function功能

built-in嵌入式的，内置的

reliable可靠的

durable耐用的

superior更好的，上等的

to be of拥有……，具备……(特性)

warranty period保修期

demo演示

best selling畅销的

to look into调查某事

selling point卖点(吸引顾客的)

to conserve energy节约能源

Part IV．Compose a conversation based on the following situation．情景对话

A　foreign businessman is visiting the exhibition and shows some interests in your products and wants to know more．You introduce your product in terms of material，design，function，quality，price and other related specifications and try to persuade him to buy it．