Notes
1.University of Notre Dame:a Catholic research university located near South Bend,Indiana,in the United States.Notre Dame's Catholic character is reflected in its explicit commitment to the Catholic faith,numerous ministries funded by the school,and the architecture around campus.The university is globally recognized for its Notre Dame School of Architecture,a faculty that teaches traditional and classical architecture and urban planning.美国圣母大学(又音译为“诺特丹大学”)
2.global community(also called“The world community”):the international aggregate of nation states;the people or nations of the world,considered as being closely connected by modern telecommunications and as being economically,socially,and politically interdependent国际社会,全球社区,地球村
3.PepsiCo:an American multinational food and beverage corporation headquartered in Purchase,New York,United States,with interests in the manufacturing,marketing and distribution of grain-based snack foods,beverages,and other products.Based on net revenue,PepsiCo is the second largest food and beverage business in the world.Within North America,PepsiCo is the largest food and beverage business by net revenue.百事可乐公司(财富500强公司之一)
4.convenient food:(also:convenience food;fast food)方便食品
5.Ford Motor Company(commonly referred to as“Ford”):an American multinational automaker headquartered in Dearborn,Michigan,a suburb of Detroit.It was founded by Henry Ford and incorporated on June 16,1903.The company sells automobiles and commercial vehicles under the Ford brand and most luxury cars under the Lincoln brand.Ford introduced methods for large-scale manufacturing of cars and large-scale management of an industrial workforce using elaborately engineered manufacturing sequences typified by moving assembly lines;by 1914 these methods were known around the world as Fordism.Ford is the second-largest U.S.-based automaker(preceded by General Motors)and the fifth-largest in the world based on 2010 vehicle sales.(美国)福特汽车公司
6.assembly line:sequence of machines and workers along which a product moves as it is assembled in stages装配线
7.Maslow's Hierarchy of Needs:a theory in psychology proposed by Abraham Maslow in his 1943 paper“A Theory of Human Motivation”in Psychological Review.Maslow subsequently extended the idea to include his observations of humans’innate curiosity.His theories parallel many other theories of human developmental psychology,some of which focus on describing the stages of growth in humans.Maslow used the terms“physiological”,“safety”,“belongingness”and“love”,“esteem”,“self-actualization”and“self-transcendence”to describe the pattern that human motivations generally move through.Maslow's theory was fully expressed in his 1954 book Motivation and Personality.The hierarchy remains a very popular framework in sociology research,management training and secondary and higher psychology instruction.马斯洛的需求层次理论
8.Self-actualization:a term that has been used in various psychology theories,often in slightly different ways.The term was originally introduced by the organismic theorist Kurt Goldstein for the motive to realize one's full potential.Expressing one's creativity,quest for spiritual enlightenment,pursuit of knowledge,and the desire to give to society are examples of self-actualization.In Goldstein's view,it is the organism's master motive,the only real motive:“the tendency to actualize itself as fully as possible is the basic drive…the drive of self-actualization.”Carl Rogers similarly wrote of“the curative force in psychotherapy—man's tendency to actualize himself,to become his potentialities…to express and activate all the capacities of the organism.”The concept was brought most fully to prominence in Abraham Maslow's hierarchy of needs theory as the final level of psychological development that can be achieved when all basic and mental needs are essentially fulfilled and the“actualization”of the full personal potential takes place,although he adapted this viewpoint later on in life,and saw it more flexibly.Self-actualization can be seen as similar to words and concepts such as self-discovery,self-reflection,self-realisation and self-exploration.As Abraham Maslow noted,the basic needs of humans must be met(e.g.food,shelter,warmth,security,sense of belongingness,etc.)before a person can achieve selfactualization—the need to be good,to be fully alive and to find meaning in life.Research shows that when people live lives that are different from their true nature and capabilities,they are less likely to be happy than those whose goals and lives match.For example,someone who has inherent potential to be a great artist or teacher may never realize his/her talents if their energy is focused on attaining the basic needs of humans.自我实现
9.outreach:an activity of providing services to populations who might not otherwise have access to those services.A key component of outreach is that the groups providing it are not stationary,but mobile;in other words,they are meeting those in need of outreach services at the locations where those in need are.In addition to delivering services,outreach has an educational role,raising the awareness of existing services.Outreach is often meant to fill in the gap in the services provided by mainstream(often,governmental)services,and is often carried out by non-profit,non-governmental organizations.This is a major element differentiating outreach from public relations.Compared to staff providing traditional services,Dewson et al.notes that outreach staff may be less qualified,but is more highly motivated.Rhodes distinguishes between three types of outreach:domiciliary(undertaken at individual homes),detached(undertaken in public environments and targeting individuals),and peripatetic(undertaken at public or private environments and targeting organizations rather than individuals).Dewson et al.lists another type in addition to those three:the satellite type,where services are provided at a dedicated site.Dewson et al.lists the following tools of outreach:leaflets,newsletters,advertising;stalls and displays,and dedicated events,with the common location being local community institutions such as libraries,community centres,markets and so on.Compared to traditional service providers,outreach services are provided closer to individuals residence,are voluntary,and have fewer,if any,enforceable obligations.Outreach can target various populations,from sex workers and drug users,to museum goers.外展,社区布展服务,移动便民服务