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新编商务英语应用文写作

1.1

出版说明
1.2

前　言
1.3

目录
1.4

Chapter I　Pre-career Stage
1.4.1

Unit 1　Structure and Styles of Letters
1.4.1.1

Part I　Introduction
1.4.1.2

Part II　Sample Analysis
1.4.1.2.1

Sample 1
1.4.1.2.2

Sample 2
1.4.1.2.3

Sample 3　Block Style
1.4.1.2.4

Sample 4　Indented Style
1.4.1.3

Part III　Writing Tips
1.4.1.4

Part IV　Practice
1.4.1.4.1

Task 1
1.4.1.4.2

Task 2
1.4.1.4.3

Task 3
1.4.1.4.4

Task 4
1.4.2

Unit 2　E-mails
1.4.2.1

Part I　Introduction
1.4.2.2

Part II　Sample Analysis
1.4.2.2.1

Sample 1
1.4.2.2.2

Sample 2
1.4.2.2.3

Sample 3
1.4.2.2.4

Sample 4
1.4.2.3

Part III　Useful Expressions
1.4.2.4

Part IV　Writing Tips
1.4.2.5

Part V　Practice
1.4.2.5.1

Task 1
1.4.2.5.2

Task 2
1.4.2.5.3

Task 3
1.4.2.5.4

Task 4
1.4.2.5.5

Task 5
1.4.2.5.6

Task 6
1.4.3

Unit 3　Résumés
1.4.3.1

Part I　Introduction
1.4.3.2

Part II　Sample Analysis
1.4.3.2.1

Sample 1
1.4.3.2.2

Sample 2
1.4.3.3

Part III　Useful Expressions
1.4.3.4

Part IV　Writing Tips
1.4.3.5

Part V　Practice
1.4.3.5.1

Task 1
1.4.3.5.2

Task 2
1.4.3.5.3

Task 3
1.4.3.5.4

Task 4
1.4.3.5.5

Task 5
1.4.4

Unit 4　Job Application Cover Letters
1.4.4.1

Part I　Introduction
1.4.4.2

Part II　Sample Analysis
1.4.4.2.1

Sample 1
1.4.4.2.2

Sample 2
1.4.4.3

Part III　Useful Expressions
1.4.4.4

Part IV　Writing Tips
1.4.4.5

Part V　Practice
1.4.4.5.1

Task 1
1.4.4.5.2

Task 2
1.4.4.5.3

Task 3
1.4.4.5.4

Task 4
1.5

Chapter II　Career Stage (Social Letters)
1.5.1

Unit 5　Office Correspondence
1.5.1.1

Part I　Introduction
1.5.1.2

Part II　Sample Analysis
1.5.1.2.1

Sample 1
1.5.1.2.2

Sample 2
1.5.1.2.3

Sample 3
1.5.1.2.4

Sample 4
1.5.1.2.5

Sample 5
1.5.1.2.6

Sample 6
1.5.1.2.7

Sample 7
1.5.1.3

Part III　Useful Expressions
1.5.1.4

Part IV　Writing Tips
1.5.1.5

Part V　Practice
1.5.1.5.1

Task 1
1.5.1.5.2

Task 2
1.5.1.5.3

Task 3
1.5.1.5.4

Task 4
1.5.1.5.5

Task 5
1.5.1.5.6

Task 6
1.5.2

Unit 6　Invitations
1.5.2.1

Part I　Introduction
1.5.2.2

Part II　Sample Analysis
1.5.2.2.1

Sample 1
1.5.2.2.2

Sample 2
1.5.2.2.3

Sample 3
1.5.2.2.4

Sample 4
1.5.2.2.5

Sample 5
1.5.2.2.6

Sample 6
1.5.2.2.7

Sample 7
1.5.2.2.8

Sample 8
1.5.2.2.9

Sample 9
1.5.2.2.10

Sample 10
1.5.2.3

Part III　Useful Expressions
1.5.2.4

Part IV　Writing Tips
1.5.2.5

Part V　Practice
1.5.2.5.1

Task 1
1.5.2.5.2

Task 2
1.5.2.5.3

Task 3
1.5.2.5.4

Task 4
1.5.2.5.5

Task 5
1.5.2.5.6

Task 6
1.5.3

Unit 7　Letters of Congratulations
1.5.3.1

Part I　Introduction
1.5.3.2

Part II　Sample Analysis
1.5.3.2.1

Sample 1
1.5.3.2.2

Sample 2
1.5.3.2.3

Sample 3
1.5.3.2.4

Sample 4
1.5.3.2.5

Sample 5
1.5.3.3

Part III　Useful Expressions
1.5.3.4

Part IV　Writing Tips
1.5.3.5

Part V　Practice
1.5.3.5.1

Task 1
1.5.3.5.2

Task 2
1.5.3.5.3

Task 3
1.5.3.5.4

Task 4
1.5.4

Unit 8　Thank-you Letters
1.5.4.1

Part I　Introduction
1.5.4.2

Part II　Sample Analysis
1.5.4.2.1

Sample 1
1.5.4.2.2

Sample 2
1.5.4.2.3

Sample 3
1.5.4.2.4

Sample 4
1.5.4.3

Part III　Useful Expressions
1.5.4.4

Part IV　Writing Tips
1.5.4.5

Part V　Practice
1.5.4.5.1

Task 1
1.5.4.5.2

Task 2
1.5.4.5.3

Task 3
1.5.4.5.4

Task 4
1.5.5

Unit 9　Letters of Apology
1.5.5.1

Part I　Introduction
1.5.5.2

Part II　Sample Analysis
1.5.5.2.1

Sample 1
1.5.5.2.2

Sample 2
1.5.5.2.3

Sample 3
1.5.5.3

Part III　Useful Expressions
1.5.5.4

Part IV　Writing Tips
1.5.5.5

Part V　Practice
1.5.5.5.1

Task 1
1.5.5.5.2

Task 2
1.5.5.5.3

Task 3
1.5.5.5.4

Task 4
1.5.6

Unit 10　Letters of Complaint and Reply
1.5.6.1

Part I　Introduction
1.5.6.2

Part II　Sample Analysis
1.5.6.2.1

Sample 1
1.5.6.2.2

Sample 2
1.5.6.2.3

Sample 3
1.5.6.2.4

Sample 4
1.5.6.2.5

Sample 5
1.5.6.2.6

Sample 6
1.5.6.3

Part III　Useful Expressions
1.5.6.4

Part IV　Writing Tips
1.5.6.5

Part V　Practice
1.5.6.5.1

Task 1
1.5.6.5.2

Task 2
1.5.6.5.3

Task 3
1.5.6.5.4

Task 4
1.5.6.5.5

Task 5
1.5.6.5.6

Task 6
1.5.6.5.7

Task 7
1.6

Chapter III　Career Stage (Business Letters)
1.6.1

Unit 11　Establishing Business Relations
1.6.1.1

Part I　Introduction
1.6.1.2

Part II　Sample Analysis
1.6.1.2.1

Sample 1　The exporter writes to a trade dealer
1.6.1.2.2

Sample 2　Reply to the exporter from the trade deal...
1.6.1.2.3

Sample 3　The importer wants to set up relations wi...
1.6.1.2.4

Sample 4　Reply to the importer
1.6.1.3

Part III　Extra Tips
1.6.1.4

Part IV　Basic Words &amp; Phrases
1.6.1.5

Part V　Useful Expressions
1.6.1.6

Part VI　Practice
1.6.1.6.1

Task 1
1.6.1.6.2

Task 2
1.6.1.6.3

Task 3
1.6.1.6.4

Task 4
1.6.1.6.5

Task 5
1.6.1.6.6

Task 6
1.6.2

Unit 12　Inquiries and Responses
1.6.2.1

Part I Introduction
1.6.2.2

Part II　Sample Analysis
1.6.2.2.1

Sample 1　General inquiry
1.6.2.2.2

Sample 2　Response to general inquiry
1.6.2.2.3

Sample 3　Specific inquiry
1.6.2.2.4

Sample 4　Response to specific inquiry
1.6.2.3

Part III　Extra Tips
1.6.2.4

Part IV　Basic Words &amp; Phrases
1.6.2.5

Part V　Useful Expressions
1.6.2.6

Part VI　Practice
1.6.2.6.1

Task 1
1.6.2.6.2

Task 2
1.6.2.6.3

Task 3
1.6.2.6.4

Task 4
1.6.2.6.5

Task 5
1.6.2.6.6

Task 6
1.6.3

Unit 13　Offers and Counter-offers
1.6.3.1

Part I　Introduction
1.6.3.2

Part II　Sample Analysis
1.6.3.2.1

Sample 1　Firm offer
1.6.3.2.2

Sample 2　Counter-offer to the above
1.6.3.2.3

Sample 3　Another counter-offer (Reply to the above...
1.6.3.2.4

Sample 4　Non-firm offer
1.6.3.2.5

Sample 5　Counter-offer to the above
1.6.3.3

Part III　Extra Tips
1.6.3.4

Part IV　Basic Words &amp; Phrases
1.6.3.5

Part V　Useful Expressions
1.6.3.6

Part VI　Practice
1.6.3.6.1

Task 1
1.6.3.6.2

Task 2
1.6.3.6.3

Task 3
1.6.3.6.4

Task 4
1.6.3.6.5

Task 5
1.6.4

Unit 14　Order Letters
1.6.4.1

Part I　Introduction
1.6.4.2

Part II　Sample Analysis
1.6.4.2.1

Sample 1
1.6.4.2.2

Sample 2
1.6.4.2.3

Sample 3
1.6.4.2.4

Sample 4
1.6.4.3

Part III　Useful Expressions
1.6.4.4

Part IV　Writing Tips
1.6.4.5

Part V　Practice
1.6.4.5.1

Task 1
1.6.4.5.2

Task 2
1.6.4.5.3

Task 3
1.6.4.5.4

Task 4
1.6.5

Unit 15　Terms of Payment
1.6.5.1

Part I　Introduction
1.6.5.2

Part II　Sample Analysis
1.6.5.2.1

Sample 1　Buyer asking for other terms of payment
1.6.5.2.2

Sample 2　Seller insisting on payment by L/C
1.6.5.2.3

Sample 3　Seller agreeing to other terms of payment
1.6.5.2.4

Sample 4　Seller asking for extension of L/C
1.6.5.3

Part III　Extra Tips
1.6.5.4

Part IV　Basic Words &amp; Phrases
1.6.5.5

Part V　Useful Expressions
1.6.5.6

Part VI　Practice
1.6.5.6.1

Task 1
1.6.5.6.2

Task 2
1.6.5.6.3

Task 3
1.6.5.6.4

Task 4
1.6.5.6.5

Task 5
1.6.6

Unit 16　Packing and Shipment
1.6.6.1

Part I　Introduction
1.6.6.2

Part II　Sample Analysis
1.6.6.2.1

Sample 1　Buyer informing the packing and shipping ...
1.6.6.2.2

Sample 2　Seller replying the packing and shipping ...
1.6.6.2.3

Sample 3　Buyer urging shipment
1.6.6.2.4

Sample 4　Shipping Advice
1.6.6.3

Part III　Extra Tips
1.6.6.4

Part IV　Basic Words &amp; Phrases
1.6.6.5

Part V　Useful Expressions
1.6.6.6

Part VI　Practice
1.6.6.6.1

Task 1
1.6.6.6.2

Task 2
1.6.6.6.3

Task 3
1.6.6.6.4

Task 4
1.6.6.6.5

Task 5
1.6.7

Keys for Reference
1.6.7.1

Unit 1　Structure and Styles of Letters
1.6.7.1.1

Task 1
1.6.7.1.2

Task 2
1.6.7.1.3

Task 3
1.6.7.1.4

Task 4
1.6.7.2

Unit 2　E-mails
1.6.7.2.1

Task 1
1.6.7.2.2

Task 2
1.6.7.2.3

Task 3
1.6.7.2.4

Task 4
1.6.7.2.5

Task 5
1.6.7.2.6

Task 6
1.6.7.3

Unit 3　Résumés
1.6.7.3.1

Task 1
1.6.7.3.2

Task 2
1.6.7.3.3

Task 3
1.6.7.3.4

Task 4
1.6.7.3.5

Task 5
1.6.7.4

Unit 4　Job Application Cover Letters
1.6.7.4.1

Task 1
1.6.7.4.2

Task 2
1.6.7.4.3

Task 3
1.6.7.4.4

Task 4
1.6.7.5

Unit 5　Office Correspondence
1.6.7.5.1

Task 1
1.6.7.5.2

Task 2
1.6.7.5.3

Task 3
1.6.7.5.4

Task 4
1.6.7.5.5

Task 5
1.6.7.5.6

Task 6
1.6.7.6

Unit 6　Invitations
1.6.7.6.1

Task 1
1.6.7.6.2

Task 2
1.6.7.6.3

Task 3
1.6.7.6.4

Task 4
1.6.7.6.5

Task 5
1.6.7.6.6

Task 6
1.6.7.7

Unit 7　Letters of Congratulations
1.6.7.7.1

Task 1
1.6.7.7.2

Task 2
1.6.7.7.3

Task 3
1.6.7.7.4

Task 4
1.6.7.8

Unit 8　Thank-you Letters
1.6.7.8.1

Task 1
1.6.7.8.2

Task 2
1.6.7.8.3

Task 3
1.6.7.8.4

Task 4
1.6.7.9

Unit 9　Letters of Apology
1.6.7.9.1

Task 1
1.6.7.9.2

Task 2
1.6.7.9.3

Task 3
1.6.7.9.4

Task 4
1.6.7.10

Unit 10　Letters of Complaint and Reply
1.6.7.10.1

Task 1
1.6.7.10.2

Task 2
1.6.7.10.3

Task 3
1.6.7.10.4

Task 4
1.6.7.10.5

Task 5
1.6.7.10.6

Task 6
1.6.7.10.7

Task 7
1.6.7.11

Unit 11　Establishing Business Relations
1.6.7.11.1

Task 1
1.6.7.11.2

Task 2
1.6.7.11.3

Task 3
1.6.7.11.4

Task 4
1.6.7.11.5

Task 5
1.6.7.11.6

Task 6
1.6.7.12

Unit 12　Inquiries and Responses
1.6.7.12.1

Task 1
1.6.7.12.2

Task 2
1.6.7.12.3

Task 3
1.6.7.12.4

Task 4
1.6.7.12.5

Task 5
1.6.7.12.6

Task 6
1.6.7.13

Unit 13　Offers and Counter-offers
1.6.7.13.1

Task 1
1.6.7.13.2

Task 2
1.6.7.13.3

Task 3
1.6.7.13.4

Task 4
1.6.7.13.5

Task 5
1.6.7.14

Unit 14　Order Letters
1.6.7.14.1

Task 1
1.6.7.14.2

Task 2
1.6.7.14.3

Task 3
1.6.7.14.4

Task 4
1.6.7.15

Unit 15　Terms of Payment
1.6.7.15.1

Task 1
1.6.7.15.2

Task 2
1.6.7.15.3

Task 3
1.6.7.15.4

Task 4
1.6.7.15.5

Task 5
1.6.7.16

Unit 16　Packing and Shipment
1.6.7.16.1

Task 1
1.6.7.16.2

Task 2
1.6.7.16.3

Task 3
1.6.7.16.4

Task 4
1.6.7.16.5

Task 5
1.7

参考文献

1.5.3.4 Part IV　Writing Tips

Part IV　Writing Tips

1. Write the letter of congratulations as soon as possible after the event/occasion has taken place.

2. Open your letter with the reason for congratulations directly.

3. Keep the letter simple and sweet.

4. Use appropriate greetings, salutations and complimentary close.

5. On receiving a congratulation letter, it is polite to acknowledge the letter with thanks.