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大学英语翻译教程
1.8.4.24 二十四、快时尚
二十四、快时尚

【翻译原文】

随着中国中产阶级的崛起,相对于他们的父母一代而言,中国的青少年有更多的钱可以花在服装上。这就鼓励了“快时尚(fast fashion)”市场在中国的发展。在“快时尚”市场上,国际零售商们出售消费者负担得起的、与流行大牌设计师设计的服装款式相仿的服饰。国际快时尚零售商,像Zara和H&M,都旨在将最新的时尚趋势尽可能快地带到大众市场(the massmarket)中去。“快时尚”再加上中国人可支配收入的增加,导致了青少年时尚达人(fashionistas)数量的上升。大量国际品牌的涌入给中国设计师带来了激烈的竞争。

【表达难点】

1.随着中国中产阶级的崛起,相对于他们的父母一代而言,中国的青少年有更多的钱可以花在服装上:“随着……的崛起”可翻译为with the rise of…;“中产阶级”可译为middleclass。

2.最新的时尚趋势:可翻译为the newest fashion trend。

3.大众市场:可翻译为massmarket。

4.中国人可支配收入:可用disposable income of Chinese People表达。

【精彩译文】

With the rise of China’smiddle class,Chinese adolescents have more money to spend on clothes than their parents,which has encouraged the development of a“fast fashion”market in China where international retailers sell affordable and similar clothes designed by popular and brand-name designers.International fast fashion retailers like Zara and H&M both aim to bring the newest fashion trend to themassmarket as quickly as possible.Fast fashion,coupled with the increase of disposable income of Chinese People,has led to a rising number in teenage fashionistas.The flood of international brands has brought about a fierce competition to the Chinese designers.