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1 Teaching video
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2 Teaching cou...
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3 Training pro...
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4 Teaching design
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5 Test
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6 Teaching case
【Practical training project 5】
【Task object】
Help students master how to shape team culture.
【Task content】
(1) Each group forms a circle.
(2) Team members discuss and shape team culture by using theoretical knowledge according to the characteristics of the company they have established.
【Task requirement】
(1) The group leader presided over the discussion.
(2) Group members learn and discuss a team culture suitable for their company's development.
(3) Analyze the industry of the company and shape the team culture.
(4) Assign one student in each group to record and summarize.
(5) After the activity, each group was asked to select a representative to report the team culture in class.
(6) The preparation time is 10 minutes.
【Task organization】
Table2-9 Team culture shaping training task organization table
Project activities | Specific implementation | ||
Team culture shaping training | (1) Divide the students into 8 groups, and set up a simulation company for each group. There are six people in each company. (2) Division of labor and cooperation, application of theoretical knowledge, reference to team culture learning, team culture discussion and shaping. (3)8 companies conducted team culture shaping training at the same time, and then reported the results of team culture shaping respectively. (4) Organize students to discuss the problems encountered in the process of team culture shaping. | 30 minutes | Each group has one desk and eight chairs, group data (company name, personnel arrangement) |
【Task evaluation】
Table2-9 Team culture shaping training task evaluation form
Evaluation index | Evaluation criterion | Score (100 points) | Evaluation results | Proportion |
Team culture shaping performance effect | 1.Understanding the concept and classification of team culture | 20 | 70% | |
2. Be able to identify team culture and make mistakes easily | 20 | |||
3. Be able to flexibly use team culture coping strategies | 20 | |||
4. Keep time | 10 | |||
5. Real performance | 10 | |||
6. Obvious effect | 10 | |||
7.Activity evaluation | 10 | |||
Teaching process | Attendance, attitude and enthusiasm | 100 | 30% | |
Group overall score |
Mission | Build a team culture | School hours | 2 |
Knowledge goal | 1. Grasp the concept of team Culture 2. Familiar with team culture classification 3. Familiar with team culture structure | ||
Capability goal | 1.Be Able to use what you learn to build a good team culture | ||
Instructional process design | Note | ||
Teaching procedures and main contents |
〖Story introduction〗 The woman behind Emperor Taizong of Tang Emperor Taizong of Tang ruled the world for a while, relying not only on a large number of his advisors and generals, but also on the support of his virtuous wife, the empress. The Empress Dowager was gracious, and Hiền Thục was gentle, upright and kind. As for the old Emperor Emperor Gaozu of Tang, who was idle, she served him with great respect and care, and went to greet him in the morning and at night, reminding the lady in waiting by his side how to regulate his life and conduct herself like an ordinary daughter in law. The empress was also very tolerant of his concubines. Instead of trying to win favor, she regularly exhorted Emperor Taizong of Tang to treat all his concubines equally. As a result, Emperor Taizong of Tang’s Harem rarely had affairs of love and jealousy, this is rare in all ages.
〖Teacher inspiration〗 Marriage makes or breaks a man. A successful boss needs the support of his wife. As the old saying goes, behind a successful man stands a great woman. This woman could be a wife, but it could be another woman. So a leader has to be careful when choosing a wife. A good wife is better than all riches and riches, and a wife’s inner wealth is better than her outer wealth. Emperor Taizong of Tang’s harem culture was greatly influenced by the empress, and there were very few competitive and jealous affairs, which was rare in the past dynasties. This allowed Emperor Taizong of Tang to reign supreme for a time. Therefore, the culture of a team is crucial to the development of the team.
〖Question before class〗 What is the role of team culture in team development? （OBJECTIVE: to guide students into the course of shaping team culture with questions, and to grasp the related knowledge points, teaching emphases and difficulties as a whole. Teaching method: The combination of questioning and explanation） 〖Ideological and political infiltration〗 Let’s first look at a team, it was established in 1988 in the forefront of the reform and opening up Shenzhen, in less than a decade with the export model of their own brand abroad, won the world’s attention and recognition. Now it has developed into a world-class telecommunications company, its research and development of 5G technology is the world’s leading level, the outside world is known as China’s future most valuable technology-based enterprises, it is Huawei. So what is it that makes Huawei stand out from the rest of the world in this fierce global competition? We say that third-rate teams sell products, second-rate teams do marketing, first-rate teams rely on culture. Huawei, is rooted in Chinese traditional culture, to create their own wolf culture. It carries forward patriotic, dedicated, integrity and other fine traditions, shoulder the mission of Chinese enterprises, constant unity, hard work, enterprising, changed the world’s existing communications industry pattern. So team culture is the intangible asset of a team and a core resource that other teams find difficult to emulate. Whether a team can consciously build and disseminate team culture, and carry out cultural reform, fundamentally determines the fate of the team and the future.
〖Related Knowledge points〗 1.The concept of team culture Team culture is a kind of subconsciousness culture formed by team members in the process of mutual cooperation in order to realize their own life value and accomplish the common goal of the team. The team culture is the product of social culture and the traditional cultural concept formed by the team for a long time, including the values, the highest goal, the code of conduct, the management system, the moral fashion and so on. By means of propaganda, education, training, cultural entertainment and heart-to-heart friendship, it aims at unifying the will of the staff, standardizing their behavior, gathering their strength and serving the overall goal of the team. 2.Group culture classification 〖Teacher inspiration〗 The content of this part is simple to grasp
〖Ideological and political infiltration〗 By watching a video: “Hong Kong students graduation ceremony insult the national anthem, the president has no room for compromise”video, the president of the righteous words, to individual students at the graduation ceremony insult the National Anthem Act firmly say “No”! No compromise. Every team has its own bottom line, some red line is absolutely not allowed to touch, such as in the face of the national interests, any team to hold the bottom line. Mistakes in the team culture can change the fate of the team. So, in the formation of team culture, team members are often prone to make what mistakes? 3.Team Culture is fallible 〖Class questions〗 What mistakes are likely to occur in the actual culture building of the team? Students answer the questions on the spot and count them in their usual grades.
〖Teacher inspiration〗 Feeling that you are not valued The joys and the sorrows are not equal Uncertainty of Control Irresponsible attitude There can be no tolerance 〖Class questions〗 So how should team members respond? Students answer the questions on the spot and count them in their usual grades. 〖Teacher inspiration〗 1.“Talented”employees：He’s a shuttle shuttle, he’s a career-maker. They are disappointed because of the lack of new challenges in their work. So get them involved in special projects or as team leaders. Have them speed up the rotation. 2.“Reticent”employee: No Problem at work, can handle it. But they don’t share ideas at group meetings, and they don’t join group projects. Get them to work with more positive and confident colleagues, or keep giving them demanding jobs. 3.“Overqualified”employees: Underqualified or overtrained for their job. Listen to them more often or delegate them to more important roles. 5.Measures to develop a good team culture 〖Class questions〗 In a team, the formation of a good team culture, is quite necessary, so how can we form a good team culture? Students answer the questions on the spot and count them in their usual grades. 〖Teacher inspiration〗 Select good team leaders Satisfied the four conditions necessary for the operation of the team Strengthen the delegation of team management Give full respect to the team management Establish a team of complementary skills among members, role division of the team Foster the team’s spirit of innovation Support and use the team to achieve organizational goals Attach great importance to corporate culture 〖Training camp〗 【Training mission】 Team Culture Training 【Mission objective】 Help students master how to shape team culture. 【Mission content】 （1）Each group will form a circle. （2）According to the characteristics of each company, the team members use their theoretical knowledge to discuss and shape the team culture. 【Mission requirements】 （1）The group leader will chair the discussion. （2）The team members learn and discuss the team culture that suits their company’s development. （3）Analysis of the company’s Industry, the formation of team culture. （4）One student from each group will be responsible for recording and summarizing. （5)At the end of the activity, one representative from each group was asked to report on the team culture in class. （6）The preparation time is 10 minutes | ||
Class summary | |||
Summary of points of knowledge | Team culture is a kind of subconsciousness culture formed by team members in the process of mutual cooperation in order to realize their own life value and accomplish the common goal of the team. The team culture is prone to make mistakes: Feeling unvalued, unequal happiness and suffering, inaccurate “Attitude”, irresponsible attitude, and mutual tolerance. Measures for forming a good team culture: selecting good team leaders, meeting the four related conditions necessary for team operation, increasing the delegation of team management, giving full respect to team management, to establish a team with complementary skills and division of roles among the members, to cultivate the team spirit of innovation, to support and use the team to achieve organizational goals, we should attach great importance to the construction of corporate culture. | ||
〖Think after class〗 | |||
1. The concept of team culture and the classification of team culture. 2. Combine with reali, identify team culture easy to make mistakes, flexible use of team personnel coping strategies.
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Reflection on the teaching of this course (idea of classroom design, actual teaching effect and tentative plan for improvement) | |||
Drive test
A scholar came to Beijing for the third time and lived in a shop where he often stayed.
Two days before the exam, he had three dreams: the first dream was that he was planting cabbage on the wall, the second dream was that it was raining, he wore a bamboo hat and an umbrella, and the third dream was that he and his beloved cousin lay naked together, but with their backs against their backs.
The scholar hurried to find fortune-telling the second day of the dream.Fortune-telling of a listen, even clap thigh say: "you still go home.Do you think that planting vegetables on the wall is not a waste of energy?Wouldn't wearing a bamboo hat and an umbrella carry coals to Newcastle?With my cousin all naked lying on a bed, but back to back, is not no play?" Scholar a listen, disheartened, back to the store pack ready to go home.
The shopkeeper was very surprised and asked, "Didn't the exam come tomorrow? Why are you back home today?"The scholar said so, and the shop owner rejoiced: "Oh, I will also interpret the dream.I think you should stay this time.Do you think about it,
Isn't it better to grow vegetables on the wall?Don't you wear a hat and an umbrella to show that you are prepared this time?Lying back to back in bed with your cousin naked, doesn't that mean it's time to turn over?
Scholar a listen to, very reasonable, so the spirit excited to take an exam, incredibly in a tanhua.
This story tells us: positive people, like the sun, shine where;Negative people, like the moon, the first 15 different.What we think determines our life, and what we think determines our future.
Face the past with the least regret, face the present with the greatest effort, and face the future with the most dreams.
vision
Knowledge refers to knowledge.From the perspective of the depth of thinking, knowledge refers to the depth of foresight and understanding of the development of things.
There was a time when two companies wanted to invest in real estate in a certain suburb, and each sent a special person to investigate the situation there.As A result, an employee of company A reported to the company, "There are few people in the area, and there is no chance for the development of the real estate industry. Even after the house is repaired, no one will come to live there."On the other hand, an employee of company B reported to the company, Although there are few people in the area, the environment is elegant and people are tired of the hustle and bustle of the city, so they would like to live there.As expected, not B enterprise, as the city surrounded the countryside, the city is more and more yearning for rural life, especially some farmhouse music, do it is in full swing.Therefore, enterprise B's investment is wise.
The people in enterprise A are short-sighted and only see the surface of what is in front of them, while the people in enterprise B are far sighted and see the future from the surface.Company B has far more foresight than the former.If the leader of an enterprise is as shortsighted as the person in enterprise A, his actions are likely to be short-term behaviors, while enterprise B is as knowledgeable and has A long-term vision, which can make the enterprise gain long-term benefits.
The man who really achieves something must learn to think and not conform to the old system.
The yellow emperor to ask the way
In ancient times, yellow Emperor led his six followers to mount Bates to see Da GUI, which got lost on the way.They came across a shepherd boy herding cattle.
The Emperor asked, "Do you know, little boy, which way Bates Hill goes?"
"Yes," said the shepherd boy.And he directed them the way.
The Yellow Emperor asked, "Do you know where Da GUI lives?"
He said, "Yes!"
The Emperor was taken aback and asked casually, "You are so young that you seem to know so much about everything."Then he asked, "Do you know how to govern and make the world peaceful?"
"Yes," said the boy, "just as I herd cattle, if I take away the bad qualities of the cattle, then everything will be settled.Is it not the same with governing the world?"
Hearing this, the Yellow Emperor was very impressed: What a terrible boy! I thought he knew nothing, but I never thought the boy could understand how to run a country and make the world peaceful by learning the truth from daily life.
In the company, there are many leaders or "old-timers", always like to rely on seniority, mouth shut: "with my more than ten years of experience..."", to deny the new ideas, that the younger generation is too young, social experience is not much, absolutely obey them.In fact, the experience of leaders or "old-timers" is worth learning by the younger generation, but the new insights and new ideas of the younger generation are also worthy of leadership or "old-timers" research and attention, right?As the saying goes: never too old to learn.The exchange of ideas between the two generations will surely benefit everyone.
One's work may come to an end, but one's education is never finished.
Correct you too
During the Spring and Autumn Period, Yan Ying, who had been a minister of the State of Qi for 30 years, was a famous politician.In Zuo Zhuan, there are many records about Yan Ying. For example, Yan Ying often advised The Duke of Qi to love the people, but the duke of Qi always bothered them.
Once, The Duke of Qi ordered migrant workers to build a large platform, which brought misery to the people of Qi and made them suffer unspeakably.Yan Ying happened to come back from a diplomatic mission to see this. He immediately advised the Duke of Qi not to build a platform.Yan Ying, however, was in no hurry to go home. Instead, he rushed to the construction site and urged the migrant workers to hurry up and whipped them if they slacked.Yan Ying, tired of scolding and fighting, went home.No sooner had he left the site than a herald from The Duke of Qi arrived and ordered the construction to stop. The workers were dismissed and allowed to return to their families.Hearing this, the migrant workers cheered in unison, and hurried home happily as if they had met an amnesty.
In doing so, Yan Ying deliberately gave the emperor the "virtuous name" and reserved the "bad name" for himself.Confucius greatly appreciated him, saying that he not only corrected the mistakes of the king, but also made the people feel the benevolence and righteousness of the king.
No one is perfect, no matter how high he reaches, he will make mistakes.Smart subordinates will go to great lengths to save their boss's reputation.If the mistake is made by the company, the good external image of the company may be preserved, which is of great benefit to the boss, to myself, and even to the whole team members.Your private boss will appreciate your sacrifice and will always find an opportunity to return the favor.Management is always full of such a paradox, it seems that you pay a lot, but actually you get more.
As a leader?Even if you have a good subordinate, you should try to avoid making mistakes. Otherwise, your external image will be preserved, but internal scar will be left.A person's mind is always limited, and when making decisions, especially important ones, a thoughtless one may go wrong.So we must pool our wisdom, and the best way is to establish an effective decision-making mechanism, democratic decision-making, wise decision-making.
Everyone is hard to avoid mistakes, skillfully let others come out from embarrassment, is superb knowledge, is a kind of changeful ability.
The woman behind Li Shimin
Emperor Taizong of the Tang dynasty ruled the country magnificently, not only relying on a large number of military generals under his command, but also with the assistance of his virtuous and gentle wife, Empress Changsun.
Empress Changsun knew books, was courteous, virtuous, gentle, upright and kind.For the old and idle Emperor Li Yuan, she was very respectful and meticulous, every morning and evening will go to the emperor, always remind the maids of how to adjust his life, like an ordinary daughter-in-law as filial piety.Empress Changsun was also very tolerant and obedient to his concubines. Instead of striving for exclusive favor, she routinely advised Li Shimin to treat each concubine fairly. Because of this, there were few feuds in emperor Taizong's harem, which were rare in all dynasties.With her modesty, Empress Changsun silently influenced and influenced the atmosphere of the whole harem, so that Emperor Taizong could concentrate on the affairs of the military state without being disturbed by the troubles in the harem. No wonder Emperor Taizong was very respectful to her!Although Empress Changsun was born into a noble family and was a noble queen, she always followed a frugal and simple way of life. She did not pay attention to luxurious clothes and articles of clothing, nor did she pay attention to extravagant food and banquet celebrations. Therefore, she also promoted the simple fashion in the hares, which just set an example for the implementation of the state policy of Emperor Taizong of Tang Dynasty.
Empress Changsun was not only magnanimous, but also extremely witty.
Once, Emperor Taizong went back to the palace to see empress Changsun. He was full of indignation and said, "I must kill wei Zheng, an old stubborn man, to relieve my hatred."She quietly went back to her inner room and put on her formal dress. Then she came to Emperor Taizong with a solemn face. She kowtowed immediately and said, "Congratulations to your Majesty!"At this, Emperor Taizong was at a loss to know what kind of medicine she was selling, so he was surprised and asked: "What is so discreet about?"Empress Changsun replied in all seriousness, "I heard that only the Ming Emperor can have direct ministers. Wei Zheng is a typical direct minister. From this, we can see that your majesty is a wise king.When Emperor Taizong heard this, he felt surprised and felt that what the queen said was quite right. As a result, the clouds all over the sky disappeared and Wei Zheng's position and life were saved.
[inspired]
Marriage makes or breaks a person.A wife's support is very important for a successful boss.It has always been said that behind a successful man stands a great woman.This woman could be a wife, but it could also be another woman.Therefore, leaders have to be careful when choosing a wife.A good wife is better than all riches, and riches within her better than riches without.
Emperor Taizong's harem culture was greatly influenced by Empress Changsun, and there were few quarrels and jealousities, which were rare in all dynasties.This enabled Emperor Taizong to rule the world and flourish for a time.Therefore, the culture of a team is crucial to the development of the team.
Ford Motor Company's mission and strategic goals
I. Ford's mission and philosophy
As described in chapter 1 of the Ford Case, the early 1980s saw many difficult days for ford.During those dark days, the company learned a key lesson: To be successful, it had to focus on the fundamentals of business management and win the full support of its employees.This leads to a clear understanding of what Ford stands for and what its priorities are, from which the company's mission, values and guidelines can be put into words.
Mission 1.
Ford Motor Company is a global leader in automotive and automobile-related products and services, as well as in other emerging industries such as aerospace, communications, and financial services.Our mission is to continuously improve our products and services to meet customer needs, while enabling our business to thrive and deliver reasonable returns to our shareholders and owners.
Values of 2.
How to achieve the mission is as important as the mission itself, and a few basic values for the success of a company are:
(1) People -- Our employees are the source of our strength.They give the company with wisdom, determine the honor and vitality of the company.Participation and cooperation are our main human values.
(2) Products -- Our products are the end result of our efforts, and they should be of first-class standard in the service scope of the world.When you see our products, you see our company.
(3) Profit -- Profit is the ultimate measure of how effectively we deliver the best products to our customers and meet their needs.Profit is necessary for the survival and development of a company.
3. Guidelines:
(1) Quality First -- In order to satisfy our customers, the quality of our products and services must be given priority.
(2) Customers are at the heart of everything we do -- our job is to always keep them in mind and to provide better products and services than our competitors.
(3) Continuous improvement is the key to our success -- we must excel at everything we do -- our products, the safety and value of our products, our services;Interpersonal relationship;Our competitiveness and our profitability.
(4) Employee participation is how we survive -- we are a community and must trust and respect each other.
(5) Distributors and Suppliers are our partners -- The company must maintain mutually beneficial relationships with suppliers, distributors and other partners.
(6) Never compromise on Image -- Our global operations must be conducted in a socially responsible, image-conscious, and socially productive manner.We treat men and women equally and oppose discrimination based on race and religion.
Please note: Ford's mission statement clearly describes what ford does and why it exists.Here Ford does not use the term organizational philosophy, but values and guiding principles.But whatever the term, Ford has spoken about its values and beliefs.The philosophy of Ford company is to put product quality first, promote staff unity, encourage contribution to others, encourage mutual cooperation, solidarity and trust in the work.
Ii. Organizational culture of Ford Company
A new organizational culture emerged from ford's organizational philosophy and mission.Before the 1980s, Ford adopted an autocratic management mode, with few employees participating in management.Today, however, the company encourages employees to participate in management and to pursue lifelong education by offering numerous field courses.
In the 1980s, management felt strongly that the company's philosophy, culture, and mission played a key role in the company's success.In the company's 1988 annual report, CEO Donald E.Petersen said, "If we focus on our core values, and if we keep our efforts focused on the fundamentals of management, we can maintain our momentum -- and Ford will continue to perform well for years to come."
3. Ford's goals
Based on the strengths, weaknesses, threats, and opportunities analyzed in the cases in Chapter 2 and 3, the 1988 annual report stated the goals of Ford as follows:
1. Provide high quality products and services that meet customers' needs and exceed their expectations.
2. Continue to instill a people-oriented culture throughout the company.
3. Identify, apply and improve the most effective operations in implementing the company's most ambitious global investment plan.
4. Continue to strengthen partnership with dealers and suppliers.Every employee participates in ensuring customer satisfaction for individual and collective success.
