AIGC数字艺术(AIGC Digital Art)
马虹(MaHong)
目录
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1 走进项目welcome to the project
1.1 课程项目概述Course Project Overview
1.2 课程项目管理Curriculum project management
1.2.1 (1)教学项目大纲Teaching project outline
1.2.2 (2)教学项目计划Teaching Plan
1.2.3 (3)教学项目组织及考核Organization and assessment of teaching projects
2 项目一:艺术设计的新语境:AIGC的介入A New Context in Art Design: The Involvement of AIGC
2.1 项目介绍Project Introduction
2.2 相关知识Relevant knowledge
2.2.1 子项目1: AIGC数字艺术的概念、特征The Concept and Characteristics of AIGC Digital Art
2.2.2 子项目2:AIGC数字艺术应用的核心领域The core area of AIGC digital art applications
2.2.3 子项目3:AIGC融入艺术的意义The significance of integrating AIGC into art
2.3 专题研讨1:数字媒体知多少?Panel 1: How Much Do Digital Media Know?
2.4 课后练习,技能提升Practice after class, improve your skills
3 项目二:解码AIGC数字艺术Decoding AIGC digital art
3.1 项目介绍Project Introduction
3.2 相关知识Relevant knowledge
3.2.1 子项目1:AIGC技术工具与创意表达的艺术思维The artistic thinking of AIGC technology tools and creative expression
3.2.2 子项目2:AIGC数字艺术中的风格迁移Style transfer in AIGC Digital Art
3.2.3 子项目3:AIGC数字艺术的提示词The prompt words of AIGC digital art
3.2.4 子项目4:AIGC数字艺术的生成模型The generative model of AIGC digital art
3.3 项目实战2Project Practice 2
3.4 课后练习,技能提升Practice after class, improve your skills
4 项目三:AIGC语言创艺:AIGC创意文本AIGC Language Creativity: AIGC Creative Text
4.1 项目介绍Project Introduction
4.2 相关知识Relevant knowledge
4.2.1 子项目1:AIGC文本创意及工具介绍Introduction to AIGC Text Creativity and Tools
4.2.2 子项目2:AIGC广告文案的提示词设计与创作要点Key points for the design and creation of prompt words in AIGC advertising copy
4.2.3 子项目3:AIGC短视频脚本的提示词设计与创作要点Key points for designing and creating prompt words in AIGC short video scripts
4.3 项目实施3Project Implementation 3
4.3.1 专题研讨:AIGC 创意文本对传统创作模式的冲击与融合 Explore the impact and integration of AIGC creative texts on traditional creative models
4.3.2 项目实战3Project Practice 3
4.4 课后练习,技能提升Practice after class, improve your skills
5 项目四:探索AIGC图像世界:AIGC图像生成Explore the world of AIGC Images: AIGC Image Generation
5.1 项目介绍Project Introduction
5.2 相关知识Relevant knowledge
5.2.1 子项目1:AIGC图像生成工具AIGC image generation tool
5.2.2 子项目2:图像生成提示词设计与创作要点Key points for designing and creating prompt words for image generation
5.2.3 子项目3:AIGC图像编辑与美化AIGC image editing and beautification
5.2.4 子项目4:数字图像文件格式Digital image file format
5.3 项目实施4Project Implementation 4
5.4 课后练习,技能提升Practice after class, improve your skills
6 项目五:奏响AIGC音频华章:AIGC声音创作Composing the Grand Chapter of AIGC Audio: AIGC Sound Creation
6.1 项目介绍Project Introduction
6.2 相关知识Relevant knowledge
6.2.1 子项目1:AIGC音乐创作及工具介绍Introduction to AIGC Music Creation and tools
6.2.2 子项目2:AIGC音乐创作提示词设计及创作要点Design of AIGC music creation prompt words and key points of creation
6.2.3 子项目3:AIGC个性化音乐创作与实践应用AIGC Personalized Music Creation and Practical application
6.3 项目实施5Project Implementation 5
6.4 课后练习,技能提升Practice after class, improve your skills
7 项目六:打造AIGC视频盛宴:AIGC短视频创作Creating an AIGC video feast: AIGC short video creation
7.1 项目介绍Project Introduction
7.2 相关知识Relevant knowledge
7.2.1 子项目1:AIGC视频运镜AIGC video camera movement
7.2.2 子项目2:AIGC视频视角AIGC video perspective
7.2.3 子项目3:AIGC视频首尾帧技巧AIGC video start and end frame techniques
7.3 项目实施7Project Implementation 7
7.4 课后练习,技能提升Practice after class, improve your skills
8 项目七:筑牢AIGC伦理法则Strengthen the ethical principles of AIGC
8.1 项目介绍Project Introduction
8.2 相关知识Relevant knowledge
8.2.1 子项目1:AIGC伦理困境洞察Insights into the Ethical Dilemmas of AIGC
8.2.2 子项目2:AIGC法规准则遵循Compliance with AIGC regulatory guidelines
8.3 项目实施7Project Implementation 7
8.4 课后练习,技能提升Practice after class, improve your skills
9 项目八:“桂字号”沙田柚AIGC创意广告制作Project 8: AIGC Creative Advertising Production for "Guizi" Shatian Pomelo
9.1 项目介绍Project Introduction
9.2 相关知识Relevant knowledge
9.2.1 子项目1:AIGC创意广告策划AIGC Creative Advertising Planning
9.2.1.1 任务1:AI辅助产品调研Ai-assisted product research
9.2.1.2 任务2:USP广告创意及卖点提取USP advertising creativity and selling point extraction
9.2.2 子项目2:AIGC创意广告图像生成AIGC Creative Advertising Image Generation
9.2.2.1 任务1:AIGC图像生成之创意四象法The Creative Four-Image Method for AIGC Image Generation
9.2.2.2 任务2:AIGC视觉图像指令参数AIGC visual image command parameters
9.2.3 子项目3:AIGC创意广告视频生成AIGC creative advertising video generation
9.2.3.1 任务1:AIGC镜头表达之动态叙事法则Dynamic Narrative Rules Expressed through AIGC Lenses
9.2.3.2 任务2:AIGC视频生成首尾帧关键技巧 Key Techniques for Generating the First and Last Frames of AIGC Videos
9.2.4 子项目4:AIGC创意广告后期制作AIGC Creative Advertising Post Production
9.2.4.1 任务1:AIGC声音创作之三类设计法Task 1: Three Design Methods for AIGC Sound Creation
9.2.4.1.1 任务2:AIGC特效感增强技巧AIGC Special Effects Enhancement Techniques
9.2.5 子项目5:AIGC创意广告营销推广AIGC Creative Advertising Marketing Promotion
9.2.5.1 任务1:创意广告跨平台分发矩阵Task 1: Cross-platform distribution matrix for creative advertisements
9.2.5.1.1 任务2:创意广告投放反馈及ROI优化沙盘Creative Advertising Placement Feedback and ROI Optimization Sand table
9.3 项目实施8Project Implementation 8
9.3.1 项目实战8 Project Practice 8
9.4 课后练习,技能提升Practice after class, improve your skills
10 项目九:AIGC数字艺术反思Reflections on AIGC Digital Art
10.1 项目介绍Project Introduction
10.2 相关知识Relevant knowledge
10.2.1 子项目1:艺术家会被人工智能取代吗?Will artists be replaced by artificial intelligence?
10.2.2 子项目2:AIGC数字艺术反思AIGC Digital Art Reflection
10.2.3 子项目3:AIGC数字艺术展望AIGC Digital Art Outlook
10.3 项目实施9Project Implementation 9
10.3.1 专题研讨9 Symposium 9
10.4 课后练习,技能提升Practice after class, improve your skills
11 项目十:艺术实践: AIGC 数字艺术作品的融合应用Artistic Practice: The Integrated Application of AIGC Digital Art Works
11.1 实践任务清单Task List
11.2 实践创作 practice creation
课后练习,技能提升Practice after class, improve your skills
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