Video---视频学习
Culture Difference---文化差异
中西方送礼文化差异
Gift giving is a big part of any culture. No matter in Western countries or in Eastern countries, people all pay attention to gift giving and gift receiving. They all believe etiquette requires reciprocity 互惠主义 and exchange of gifts can leave a deep impression on each other renew friendship.
Asfor Chinese, we often pay attention to the gift of use value but not the memorable or special meaning. Therefore Chinese usually choose something expensive as a gift. What's more, the more expensive the gift is, the closer the relationship between the giver and the receiver is.
In western countries, small gifts such as pens, business diaries, and mementos(纪念品)with company logos(商标)are usually sufficient. When visiting the home, it is normally appropriate to present a gift to the hostess.A gift can be something small but elaborate(精心制作的) for a person with whom you are close. Gifts are normally opened when received.

Expressions of greeting for the second time
1. Good to see you again / Nice to see you again
2. How are you? / How’s everything?
3. I’m fine / Not bad, thanks. And you?
4. This is a small present for you.
5. That’s really kind of you.

