管理英语

张捷

目录

  • 1 Guide to this course
    • 1.1 About the course
    • 1.2 Textbook (PDF) and audio materials
    • 1.3 Getting ready for your group presentation
      • 1.3.1 How to make a presentation
      • 1.3.2 Oral Assignment: Who's who?
  • 2 Unit 1 Who is who?
    • 2.1 Textbook （Unit 1）
    • 2.2 The story so far
    • 2.3 Business focus
      • 2.3.1 Company organigrams
      • 2.3.2 Organigram of Bergerbild AG
    • 2.4 Business language
      • 2.4.1 Using the phone (Basic)
      • 2.4.2 Using the phone (Level-up)
    • 2.5 Cross-cultural focus
    • 2.6 Revision tasks
    • 2.7 Group presentation
    • 2.8 Design thinking
  • 3 Unit 2 Project finances
    • 3.1 Textbook （Unit 2）
    • 3.2 Prevision tasks
    • 3.3 The story so far and Episode 2
    • 3.4 Business language
      • 3.4.1 Tips on keeping talking
      • 3.4.2 Talking about the past
    • 3.5 Writing your resume
      • 3.5.1 Functional resume
      • 3.5.2 What else goes with resume
      • 3.5.3 Cross-cultural focus
      • 3.5.4 Action verbs used in CVs
      • 3.5.5 Examples of resumes
      • 3.5.6 Examples of cover letters and thank-you notes
      • 3.5.7 Assignment
    • 3.6 Group presentation
    • 3.7 Business Focus
    • 3.8 Revision
  • 4 Unit 3 Project management
    • 4.1 Textbook （Unit 3）
    • 4.2 Prevision tasks
      • 4.2.1 The story so far and Episode 3
      • 4.2.2 Prevision tasks on business vocabulary
      • 4.2.3 Managing a project
    • 4.3 Business language
      • 4.3.1 Vocabulary
      • 4.3.2 One PM skill：CPM
      • 4.3.3 Group presentation
    • 4.4 Cross-cultural focus: Meeting
      • 4.4.1 Templates for meeting minutes
      • 4.4.2 Video clips of meetings
      • 4.4.3 Link to TV program "The Shining Line"
    • 4.5 Assignments
      • 4.5.1 Assignments for meeting minutes
      • 4.5.2 Assignment 1
      • 4.5.3 Assignment 2
    • 4.6 Revision
    • 4.7 Group Presentation
  • 5 Unit 4 Email ego
    • 5.1 Textbook （Unit 4）
    • 5.2 Prevision: The story so far
    • 5.3 Business focus: Email
    • 5.4 Group presentation
    • 5.5 Giving feedback
    • 5.6 Apologising
    • 5.7 Simulation
    • 5.8 Revision
  • 6 Unit 5 Sorting it out
    • 6.1 Textbook （Unit 5）
    • 6.2 Prevision tasks (The story so far)
    • 6.3 Cross-cultural focus: attitudes to time
    • 6.4 Business focus: Writing reports
      • 6.4.1 Prevision tasks
      • 6.4.2 How to write a business report
      • 6.4.3 Feedback to the written practices
    • 6.5 Group presentation
    • 6.6 Self-study：How to use computer
    • 6.7 Revision
  • 7 Unit 6 Negotiations on site
    • 7.1 Textbook （Unit 6）
    • 7.2 Prevision tasks
    • 7.3 The story so far
    • 7.4 Cross-cultual focus
    • 7.5 Group presentation
    • 7.6 Business focus: Negotiation
    • 7.7 Revision
  • 8 Unit 7 Socializing
    • 8.1 Textbook （Unit 7）
    • 8.2 Prevision tasks
    • 8.3 The story so far
    • 8.4 Business focus: Menu ordering
    • 8.5 Cross-cultural focus: Small talk = big business
    • 8.6 Assignments
    • 8.7 Revision
    • 8.8 Group Presentation
  • 9 Unit 8 Dangerous assumptions
    • 9.1 Textbook （Unit 8）
    • 9.2 Prevision tasks
    • 9.3 The story so far
    • 9.4 Business focus: Assumptions
      • 9.4.1 Whistleblower
      • 9.4.2 Risk management：Solution 1
      • 9.4.3 Risk management：Solution 2
    • 9.5 Business language: How to express assumptions
    • 9.6 Advertising
      • 9.6.1 Group presentation
    • 9.7 Revision
  • 10 Unit 9 1 + 1 = ?
    • 10.1 Textbook for Unit 9
    • 10.2 Prevision tasks
    • 10.3 The story so far
    • 10.4 Language focus: Idiomatic expressions
    • 10.5 Revision
  • 11 Unit 10 Finale of the story
    • 11.1 Textbook for Unit 10
    • 11.2 The story so far
    • 11.3 Presentations
  • 12 Course revision
    • 12.1 Revision (Outline)
    • 12.2 Revision (Writing)
    • 12.3 Revision (Storyline)
Getting ready for your group presentation

I. 以下为本学期小组陈述的话题（15 topics）

Presentation 1: Ideas of innovation

1. Choose one Chinese product which has been exploring oversea markets successfully. Do some research and try to find how this product adapts around the world.（U1）

2. Innovate an ordinary product to make it more user-friendly or with more charm  

Pre 2:

        3. Read the article in Prevision Task (1) and explain : What is a balance sheet? Why is it so called? What is double-entry accounting?（U2）

  4.How to make a good CV (U2)

Pre 3: 5. CPM (all the groups) (U3)

Pre 4:

6. How to write a good email (U4)

        7. What does “Sorry” mean in English culture? (U4)

Pre 5:

8. Read Ex. 2 on page 43 and the issue provided in the Case Study on page 44, and try to explain what cultural conflicts are.

9. Prepare a presentation about what a foreign friend should know concerning the customs and behaviours in China before he/she arrives. (U5)

  10.Prepare a presentation about what a Chinese student should know concerning the customs and behaviours in UK(or America, or France, or Korea, or...) before he/she arrives. (U5)

Pre 6:

11.What is Feng Shui? (U6)

12.What is astrology and what are zodiac signs? (U6)

Pre 7

        13. Find out one example of product packaging with poor English translations in supermarkets. （U7）Your presentation needs to cover the following:

1) What are the mistakes?

2) What negative influences might the mistakes make on the sale?

3) How can you improve the product packaging? (What are your proposals?)

14. Choose one from the following: (U7)

1) Coffee culture in different countries;

2) Tea culture in different countries;

3) Introduce a typical food of your hometown and how you can promote it to the world.

Pre 8

15.Ex. 1 on page 91 (U8)

16.Make an advertisement for ... (U8)



II. 小组陈述的要求：

1.每个小组组员，合作完成pre的各个环节（观点分析、材料搜集、材料整合提炼、课堂陈述）；每组的陈述时间控制在3分钟之内，要求在很短的时间内快速突出主题并抓住听众的注意力。

2.小组陈述的PPT要根据需要配上图表、图片或数据，可以有重点文字提示，不可以出现大段文字。注意：PPT背景、文字、图片要清晰可读，字体和字符大小要设置合理，以教室最后一排同学可见为准。每组的PPT需要在课前拷贝到教室电脑上。

3.小组陈述时，不可以照稿子念。

4.陈述结束之后，进入Q&A环节。好的问题可以给提问者所在小组加分，好的回答也可以给陈述组加分。

III.小组陈述评分表