外贸函电

王宇佳

目录

  • 1 Overview of Foreign Trade Correspondence  外贸函电概述
    • 1.1 The Layout of Foreign Trade Correspondence  外贸函电格式
    • 1.2 The Structure of Foreign Trade Correspondence  外贸函电框架
    • 1.3 The Writing Principle of Foreign Trade Correspondence  外贸函电写作原则
  • 2 Composing Correspondence on Market Development  撰写市场开发信
    • 2.1 Establishing Overseas Business Relations  建立海外业务关系
    • 2.2 Promoting Products and Services for Export  推销出口产品和服务
    • 2.3 Developing Overseas Regional Agents  发展海外地区代理
  • 3 Contract Negotiation and Signing  合同磋商与签订
    • 3.1 Inquiry and Reply  询盘和回复
    • 3.2 Offer and Counter-offer  发盘和还盘
    • 3.3 Contract Signing  合同签订
  • 4 Execution of Contract  履行合同
    • 4.1 Communication during the Stock-up Stage  备货阶段的沟通
    • 4.2 Communication Prior to and After the Delivery of the Goods  货物出运前后沟通
    • 4.3 the Seller’s Collection of Payments  卖方收款
  • 5 The Buyer’s Claim for Compensation  买方索赔
    • 5.1 Responding to the Clients about Compensation for the Damage of Cargoes  回复客户货损索赔
    • 5.2 Responding to the Clients about Quality Discrepancy  回复客户质量争议
    • 5.3 Composing Correspondence on the Settlement of Claims  撰写理赔信函
  • 6 After-sale Follow-up  售后跟进
    • 6.1 Inquiring Product Sales  询问产品销售
    • 6.2 Providing Professional Counseling to the Clients  给客户专业意见
    • 6.3 Recommending Other Products to the Clients  向客户推荐其他产品
  • 7 Daily Communications with the Clients  客户日常沟通
    • 7.1 Greetings during the Holidays  节假日问候
    • 7.2 Inviting Clients to Attend the Exhibition  邀请参加展会
    • 7.3 Other Kinds of Business Communication  其他商务类沟通
  • 8 附录A  一笔完整的关于毛毯的出口交易函电(与法国客户)
    • 8.1 第一步骤  与客户建立业务关系
    • 8.2 第二步骤  交易磋商
    • 8.3 第三步骤  对外报价及还价
    • 8.4 第四步骤  与客户进一步交易磋商
    • 8.5 第五步骤  买卖合同的商订
    • 8.6 第六步骤  合同履行
  • 9 附录B  一笔完整的关于日用百货类商品的出口交易函电(与爱尔兰客户)
    • 9.1 第一步骤  与客户建立业务关系
    • 9.2 第二步骤  做PI和确认订单
    • 9.3 第三步骤  签订合同及开立信用证
    • 9.4 第四步骤  安排出运
第二步骤  做PI和确认订单

2016513日客户发来反馈邮件,先确认一个20英尺的小柜货物。

From: Dunlevy Sales

To: yiwu@royalunion.com.cn

Sent:Tuesday, May 13th, 2016 1:02 AM

Subject: Attn: Lillian HaoDunlevyDistributorsOrder

 

Attn: Lillian Hao

Royal Union

 

Hi Lillian,

 

First of all ourthanks to you and Cindy and William for your kind help and patience over thetwo days we were in Yiwu. I am attaching First Trial Order for 1´20ft Container (approx.) .You can let me know what the exact total CBMis and I will adjust some quantities to fill out the container.

RE: RD105Umbrella (From Zhejiang Shangyu) @ ¥13.50 (MOQ600pcs)

I really likethe Good Quality of this Umbrella but the Quantity of 600 pieces is toohigh. Would you see if there is another Good Quality Factory who makes asimilar type Umbrella and “most important” is that the Quality is just as goodI wouldorder 300 pieces.

Also I would beinterested in approx. 300 pieces in a Small Black “Fold-up” Umbrella (again Good Quality)this isthe Umbrella that you fold up and put in your handbag.

RE: Kitchen Utensils (RD  036 – RD 052) I wouldlike if possible to have these carded on our “Own Brand” Printed Cardthe card would not have any Item Description but would be a cardsize that would suit most of these Utensils.

RE: FoilProducts Please make sure we get the better quality foil and that allthe products are barcoded.

RE: The WoodenItems (RD077 – RD100)We would like our Own BrandedPrinted Card for most of these items, would you check to see if this would be possible? The only change to the Card already done is that itwould have our Brand and Name printed on the card. Otherwise can we arrange tohave our sticker placed over the Factory logo if the item is a stock item?

RE:QualityControl Please check all the items thoroughlywhen they arrive in your warehouse and if you could email us as manyphotographs as possible that would be great. We would like to see as many ofthe products as possible before shipment.

For Attentionof William: RE 3% Commission & US$ 500Charge.  Tommy told me that you agreed to 3% + 250 charges for him and Iwould ask you to give me the same.

Kind Regards!

 

Maeve Dunlevy

 

收到客户反馈后,我司立刻针对客户问题进行回复,并发给客户修改后的PI

Dear Maeve

Have a nice day!

Pls kindly checkattached revised proforma invoice and my reply in bold.

“Special Notes”

RE: RD113Sponges We want “ALL” these sponges in one colour(same colour yellow as photo image in your Proforma Invoice)This item the fty only have one color as we take photo.

RE: RD158Plastic Coathangers  Can we get these in One Colour either AllWhite or All CreamThis one the fty only have green,blue,fuchsia.It is ok to do all inone color,but you only can choose from these three colors.

RE: 245065 and 245065-1 Strainers  We want these preferably in all white (or all cream) Thesetwo items normally the fty is mix color in one carton.If you want to doall in white or cream color, the moq is 3,000PCS each.

Re: FoilRound Plate Ihave check with Amin, but they say not received your email.For the 587.5px round plate, pls advise theheight that the fty can quote you the price.

Re: Umbrellas I have check with manyfactories and the moq 600pcs is really the last with the same good quality.Plsunderstand.

And hereattached is our bank detail, pls kindly check.

For the L/C onceyou open the final one, pls kindly send us the confirmation copy L/C for checkfirst.

And the cbm percarton is approximate, not the exact cbm, pls understand.

Any questions,freely to contact me.

Best regards!

Please note:Royalunion Co.,Ltd. always keep the same beneficiary name and account number asbefore.If there is any changes or amendments by any email from any person, itis illegal or unauthentic,please report to us. Thanks for cooperation!

Customer Service:Lillian Hao (0086 579 89895937)

Department Manager: William Wang  (0086 579 89895959) 

ROYAL UNION Co.,Ltd..  YIWU OFFICE (A member of Market Union Group)

Ningbo.Yiwu.Guangzhou