目录

  • 1 Unit 1
    • 1.1 Types of Electronic Business
    • 1.2 E-Commerce: Benefits to Merchants
  • 2 Unit 2
    • 2.1 B2C
    • 2.2 B2B
  • 3 Unit 3
    • 3.1 Building Your Virtual Store
    • 3.2 Things You Need to Start Selling Online
  • 4 Unit 4
    • 4.1 Online Marketing
    • 4.2 PPS and PPC
  • 5 Unit 5
    • 5.1 SEM and SEO
    • 5.2 CPA, CPI and CPM
  • 6 Unit 6
    • 6.1 How Electronic Payment Works
    • 6.2 Online Banking
  • 7 Unit 7
    • 7.1 Online Shopping Safety
    • 7.2 Nine Ways to Combat Credit Card Frauds
  • 8 Unit 8
    • 8.1 Mobile Electronic Business Trends
    • 8.2 CRM for E-Commerce
  • 9 Unit 9
    • 9.1 Cross-Border E-Commerce
    • 9.2 The Dos and Don'ts of Cross-Border E-Commerce
  • 10 Unit 10
    • 10.1 Selling on Amazon
    • 10.2 Amazon Seller Central and Amazon Vendor Central
B2B

New Words

crucial  adj. 至关紧要的 important, vital, essential

eMarket  电子市场 electronic

digital  adj.,n.   数字的,数字式

economy  n.经济  economic, economical

enterprise  n.企业  company, firm, corporation

synchronize, coordination, scalable, span

industry  n. 工业,行业,产业

yield, systematic, maintenance, negotiate

contract  n. 合同,契约

spot  n. 现货,地点

concentrate   vt. 集中  concentration

disintermediate

bypass  vt. 绕开 surpass

advertising   n.广告,广告业  advertisement

expand  vt. 扩大,使膨胀  expansion

advertising   n.广告,广告业  advertisement

expand  vt. 扩大,使膨胀  expansion

volatility, liquidate 

acquire  n.获得,获取 acquirement, purchase

peak n.顶点,顶峰

ebb, near

automate  vt.使自动化 automatic

reduce  vt. 减少,缩小 reduction

aggregation

plastics  n.塑料,塑胶

Phrases and Abbreviations

digital market 数字经济

third party logistics 第三方物流

spot market 现货市场 futures market

MRO (Maintenance, Repair, Operating)

Definition of B2B commerce

Types of B2B markets

  what businesses buy and how they buy

  manufacturing inputs and operating inputs

MRO hubs: 

   maintenance, repair and operating

Yield managers: 

   manufacturing capacity, labor or advertising

Exchanges

   maintain relationships with buyers and sellers

Catalog units

   bring many suppliers together