职场实用英语

董云鹏

目录

  • 1 Meetings商务会议
    • 1.1 Needs Analysis
    • 1.2 Opening a meeting
    • 1.3 Presenting information
    • 1.4 Problem-solving
    • 1.5 Explaining and Clarifying
    • 1.6 Agreeing and Disagreeing
    • 1.7 Summarizing and Closing
  • 2 Business Negotiation商务谈判
    • 2.1 Need Analysis
    • 2.2 Preparing   to  negotiate
    • 2.3 Opening the negotiation
    • 2.4 Making proposals
    • 2.5 Reaching agreement
    • 2.6 Involving others
    • 2.7 Concluding the deal
  • 3 Telephoning电话沟通
    • 3.1 Need Analysis
    • 3.2 Focus on listening
    • 3.3 making calls
    • 3.4 Receiving calls
    • 3.5 Receiving and Leaving messages
    • 3.6 Dealing with problems
    • 3.7 Conference calls
  • 4 E-mailing电子邮件写作
    • 4.1 Need analysis
    • 4.2 Getting started
    • 4.3 Structuring your message
    • 4.4 Being clear and concise
    • 4.5 Choosing the right level of formality
    • 4.6 Getting the tone right
    • 4.7 Checking before you send
  • 5 Sociallising商务社交
    • 5.1 Opening a conversation
    • 5.2 Making conversation
    • 5.3 Building rapport
    • 5.4 Entertaining
    • 5.5 making arrangements
    • 5.6 Leave-taking
  • 6 Presenting商业报告和演示
    • 6.1 The first few minutes
    • 6.2 Using equipment
    • 6.3 Organizing what you want to say
    • 6.4 Maintaining interest
    • 6.5 Dealing with problems and questions
    • 6.6 Summarizing and Concluding总结和结束
Opening the negotiation
  • 1
  • 2 text &An...

                Opening the negotiation

        谈判开场

学习内容提要 

  •  Establishing rapport with negotiatingpartners and getting started 与对方建立融洽关系并开始谈判

  •  Useful phrases for making introductions andsmall talk  介绍彼此与问候寒暄的实用表达

  •  Useful phrases for setting the agenda andstating your interests  确定议程与表明关注议题的实用表达

Context   情景


1  1~5是谈判开场阶段需包含的要素,将其与定义a-e对应起来。

1 Welcome

2 Introductions

3 Small talk

4 Set the agenda

5  State interests

a This can break the ice and help non-native speakers get used to speaking English.

b This can make visitors feel that it is worth them having travelled.

c This is to clarify what everyone hopes to achieve from the negotiation.

d This is to outline hop the negotiation will proceed.

e This is to when everyone gets to know the others' names.

2 根据谈判开场时你(会)进行以下步骤的频度,将相关数字(1-6放到下面表示频率的直线上。

         1 Welcome your business partner                 4 Make smalltalk

         2 Introduce  yourself                                      5 Set the agenda

         3 Introduce your colleagues                          6 State yourinterests


             always       often         sometimes           rarely              never


3 想一想,不同文化背景的人在练习2中的排序时,答案是否会不同?


Presentation 语言呈现



谈判开场


1 请听Leclerc Electronics By Design两家公司谈判开场的对话。BY Design是一家设计公司,Leclerc Electronics正在考虑与其合作。判断下列说法是否正确。


     1 The negotiation is taking place in the office of By Design     [True / False]

2 Everyone knows one another already.  [True / False]

3The two parties discuss the weather before staring business.  [True / False]

4The two parties had outlined the general aims of the negotiation before the meeting.  [True / False]

5 Leclerc Electronics’interests are to find a cheap supplier.  [True / False]

6 ByDesign prefer working with business partners who give detailed informationabout what they want.  [True / False]


小贴士

在有些文化中,谈判伊始会直呼对方的名字;而在另一些文化中,则会称呼对方的职务和姓氏。为避免显得过分亲热,在对方主动提出直呼其名之前,先称呼对方的职务和姓氏。


2 再听一遍录音,将谈判中出现的表达的前后两部分连接起来


1 Welcome to                                            a  a new image.

2 My name is                                            b  been to Lyon before?

3 I hope                                                     c  brief

4 Have you                                               d  by clarifying what is needed.

5 Shall we get                                           e down to business?

6 I suggest we start                                   f  for us is to portray the correct image.

7 Leclerc Electronics is                            g  Leclerc Electronics.

8 An important consideration                  h  looking to expand into new markets.

9 We want                                                i  Martin Stewart.

10 By Design is keen                               j  to work with well-known companies.

11 We need to have a detailed                 k  you had a good journey.


3  a请将练习2中的表达填入下表中正确的位置

                   

Welcoming 

Introducing  yourself/colleagues 


Small talk 
Setting the agenda 
Stating interests 

b 请看103页音频2.1的录音文本,在上面的表格中补充更多的表达。


小贴士

可以用一般现在时和现在进行时表明关注的议题。例如,We want image; We are      looking to expand into new markets.

4 请将以下非正式表达(1-7)与相应的正式表达(a-g)对应起来。

 Informal                             Formal

1 Welcome to ...                                    a   I suggest we begin by...

2 My name is ...                                    b   I hope you had a good journey.

3 Did you have a good journey?          c  It is essential that we ...

4 Is this your first trip to Dubai?          d  Let me begin by welcoming you to...

5 How about starting with ...?              e  May I introduce myself, my name is...

6 We need to ...                                     f  This is your first tripto Dubai, I believe.

7 We want to...                                      h We are hoping to...   


音练习

a请听下列句子在单词to中字母o的发音,注意是发长音/u:/(如too)还是短音/e/(tonight)?



1 Welcome to Sanicare Installations.                                          [Long]  [Short]


2 I’d like to welcome you all this morning.                                [Long]  [Short]


3 Are you looking forward to seeing the Eiffel Tower?             [Long]  [Short]


4 Our company is keen to work with upcoming companies.      [Long]  [Short]

5 We need to decide the schedules by the end of the week.        [Long]  [Short]



6 He’s hoping to sign the contract as soon as possible.               [Long]  [Short]

b 请听下列简短对话中粗体单词to中字母o的发音,注意是发长音还是短音?




1 Perhaps we don’t need to discuss that now.

    No, I’m afraid we need to.                                                         [Long]  [Short]



2 I’m not sure if you’d like to see some of the sights while you are here.

   Yes, I’d like to.                                                                           [Long]  [Short]



3 Monsieur Rivot hasn’t really got time to get involved in this project.

 That’s a shame, as he’s very keen to.                                          [Long]  [Short]

Practice 演练

欢迎·介绍与问候寒暄

a 完成下列句子。

1 Welcome _______ Brightside Datasystems.

2 May I introduce _________ , my name is Sarah Beecham.

3__________ is my secretary, Tim Hunt.

4 Did you _________ a good journey?

    5 Unfortunately, there was a ______ with the flight --- we had to wait for two hours!

6 This is your first _________ to Dubai, I ___________.

7 I’m looking _________ to _________ some of the sights.

b 听录音,核对答案。


确定议程与表明关注议题

2 a 重新排列下面的单词,组成完整的句子,用以确定议程或表明关注的议题。

1 business? / down / get / Shall / to / we

2 by /clarifying / I / situation. / start / suggest /the / we

3 are / expand / looking / into /markets. / new / to / We

4 An/ consideration /customers. /existing / for /important / is / keep /to / us

5 aim / business /develop /in / the /to / USA. / We

6 Are / high / keen /maintain / quality. / to / We


现在时态

改正下列句子中的错误,注意动词的时态。

1 We are having a good reputation.

 2 Ourclients are needing to give us a detailed brief.

3 Maynard Plc currency looks to promote sales in Europe.

4 Our Headof Marketing launches a new campaign this month.

5 Is your Director wanting a decision today?

 6 Do you look forward to visiting our city while you are here this week? 


小贴士

一般现在时用来表示状态或陈述事实。现在进行时用来表示变化的情况或正在发生的事情。表示状态的动词(如want, need) 通常用于一般现在时。


正式表达与非正式表达

4 将下列各句改写成不那么正式的表达

1 I’d like to introduce my colleague, Elodie Hussain.

2 I hope your hotel is comfortable.

3 May I suggest we begin by our advertising campaign before the summer.

4 We fully intend to launch our advertising campaign before the summer.

5 We are hopeful of a risein sales by the end of the year.


发音练习

大声练习“语言呈现”部分练习5中的句子和对话,尤其要注意单to中字母o的发音。


Consolidation 巩固练习


1.设想你即将参加一场谈判。在以下表格中做笔记来帮助你开场。写出你可能会用到的表达以及可能会听到对方使用的表达。

       

 

Opening the negotiation

 
 

Useful phrases

 

Welcoming/greetings and introductions

 

 

 

Small talk

 

 

 

Setting the addenda

 

 

 

Stating interests

 
 

Pronunciation tips

 

 

 

 

 
 

Useful vocabulary

 

 

 

 

 


2.扩充以上表格中的内容,大声练习如何用英语进行谈判开场。

3.谈判结束后,用几分钟反思以下:

 How did the opening stage go?

    What would you do differently next time? Why/why not?

Reference  重要词汇和表达


Useful phrases 实用表达

welcoming 欢迎 

Welcome to...欢迎来到......
I'd like to welcome you to...’欢迎你来到......


Making introduction

My name is...我叫......
This is...这位是......(介绍别人)
These are...这些是......(介绍一群人,通常以一个团体)


Making small talk 问候寒暄

I hope you had a good journey想必旅途都还顺利吧。
Have you been to... before?你以前来过......吗?
I hope to see some of the sights.我希望能够游览一些景点。
Is this your first trip to...?这是你第一次来......吗?


Setting the agenda 确定会议程

Shall we get down tobusiness?我们开始进入会议正题?
I suggest we start by (looking at) …我建议从我们先从…...开始。


Stating interests 表明关注议题

…is looking to……....计划…...
An important consideration for us is to...我们的一个重要的考虑是…...
We want …我们想…...
…is keen to...……热衷于……
We need to have…我们需要…...

Vocabulary  词汇

Increasing business 扩大业务

Contact person 联系人Be recognized internationally 被国际公认
Detailed brief 详细摘要Rise in sales 销售增长
Expand into new markets 开辟新市场Sign a contract 签订合约
Head of Sales 销售主管Solid client base 坚实的客户基础
Image   n.(公司,产品等的) 形象Top-quality service 最优质的服务
Launch a new campaign 推出新活动Upcoming company 新兴公司
Open up  开发;开拓;开辟Well-known company 知名公司
Promote sales 促进销售


Smalltalk 问候寒暄

Be famous for 而闻名See the sights 游览景点
Looking forward to (doing) 期待做……Slight delay 略有延迟

Review


Skills  技能

为什么在谈判开始的时人们会花一些时间来问候寒暄?

谈判开场时通常还会发生什么?



Useful phrases 实用表达

1 在下列情况中,你会使用哪种表达?

  1 Welcoming your business partners to the negotiation.

     2 Giving your name and your colleagues’ names.

     3 Setting the agenda.

    4 Stating your interests.

 

2  选择动词的正确形式完成下列句子。

 1 I am hoping / hope you had a good journey.

    2 Our competitors are having / have more experience than us.

    3 Our director is hoping /holds negotiations at this very moment.

    4 Are you visiting /Do you visit the factory as well as the research centre while you   are  here this week?

Vocabulary 词汇

用与扩大业务相关的词汇完成以下思维导图。





Pronunciation 发音练习

 大声练习上面“实用表达“部分练习1中写出的短语。注意单词to中字母0的发音,应该是短音还是长音?边读边录音,一遍核对。