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Opening the negotiation
谈判开场

学习内容提要 :
Establishing rapport with negotiatingpartners and getting started 与对方建立融洽关系并开始谈判
Useful phrases for making introductions andsmall talk 介绍彼此与问候寒暄的实用表达
Useful phrases for setting the agenda andstating your interests 确定议程与表明关注议题的实用表达
Context 情景
1 1~5是谈判开场阶段需包含的要素,将其与定义a-e对应起来。
1 Welcome
2 Introductions
3 Small talk
4 Set the agenda
5 State interests
a This can break the ice and help non-native speakers get used to speaking English.
b This can make visitors feel that it is worth them having travelled.
c This is to clarify what everyone hopes to achieve from the negotiation.
d This is to outline hop the negotiation will proceed.
e This is to when everyone gets to know the others' names.
2 根据谈判开场时你(会)进行以下步骤的频度,将相关数字(1-6)放到下面表示频率的直线上。
1 Welcome your business partner 4 Make smalltalk
2 Introduce yourself 5 Set the agenda
3 Introduce your colleagues 6 State yourinterests

always often sometimes rarely never
3 想一想,不同文化背景的人在练习2中的排序时,答案是否会不同?
Presentation 语言呈现
谈判开场

1 请听Leclerc Electronics 和By Design两家公司谈判开场的对话。BY Design是一家设计公司,Leclerc Electronics正在考虑与其合作。判断下列说法是否正确。
1 The negotiation is taking place in the office of By Design [True / False]
2 Everyone knows one another already. [True / False]
3The two parties discuss the weather before staring business. [True / False]
4The two parties had outlined the general aims of the negotiation before the meeting. [True / False]
5 Leclerc Electronics’interests are to find a cheap supplier. [True / False]
6 ByDesign prefer working with business partners who give detailed informationabout what they want. [True / False]
小贴士 在有些文化中,谈判伊始会直呼对方的名字;而在另一些文化中,则会称呼对方的职务和姓氏。为避免显得过分亲热,在对方主动提出直呼其名之前,先称呼对方的职务和姓氏。 |
2 再听一遍录音,将谈判中出现的表达的前后两部分连接起来
1 Welcome to a a new image. 2 My name is b been to Lyon before? 3 I hope c brief 4 Have you d by clarifying what is needed. 5 Shall we get e down to business? 6 I suggest we start f for us is to portray the correct image. 7 Leclerc Electronics is g Leclerc Electronics. 8 An important consideration h looking to expand into new markets. 9 We want i Martin Stewart. 10 By Design is keen j to work with well-known companies. 11 We need to have a detailed k you had a good journey. |
3 a请将练习2中的表达填入下表中正确的位置
| Welcoming | |
Introducing yourself/colleagues | |
| Small talk | |
| Setting the agenda | |
| Stating interests |
b 请看103页音频2.1的录音文本,在上面的表格中补充更多的表达。
小贴士 可以用一般现在时和现在进行时表明关注的议题。例如,We want image; We are looking to expand into new markets. |
4 请将以下非正式表达(1-7)与相应的正式表达(a-g)对应起来。
Informal Formal
1 Welcome to ... a I suggest we begin by...
2 My name is ... b I hope you had a good journey.
3 Did you have a good journey? c It is essential that we ...
4 Is this your first trip to Dubai? d Let me begin by welcoming you to...
5 How about starting with ...? e May I introduce myself, my name is...
6 We need to ... f This is your first tripto Dubai, I believe.
7 We want to... h We are hoping to...
发音练习
5 a请听下列句子在单词to中字母o的发音,注意是发长音/u:/(如too)还是短音/e/(如tonight)?
1 Welcome to Sanicare Installations. [Long] [Short]
2 I’d like to welcome you all this morning. [Long] [Short]
3 Are you looking forward to seeing the Eiffel Tower? [Long] [Short]
4 Our company is keen to work with upcoming companies. [Long] [Short]
5 We need to decide the schedules by the end of the week. [Long] [Short]
6 He’s hoping to sign the contract as soon as possible. [Long] [Short]
b 请听下列简短对话中粗体单词to中字母o的发音,注意是发长音还是短音?
1 Perhaps we don’t need to discuss that now.
No, I’m afraid we need to. [Long] [Short]
2 I’m not sure if you’d like to see some of the sights while you are here.
Yes, I’d like to. [Long] [Short]
3 Monsieur Rivot hasn’t really got time to get involved in this project.
That’s a shame, as he’s very keen to. [Long] [Short]
Practice 演练
欢迎·介绍与问候寒暄
1 a 完成下列句子。
1 Welcome _______ Brightside Datasystems.
2 May I introduce _________ , my name is Sarah Beecham.
3__________ is my secretary, Tim Hunt.
4 Did you _________ a good journey?
5 Unfortunately, there was a ______ with the flight --- we had to wait for two hours!
6 This is your first _________ to Dubai, I ___________.
7 I’m looking _________ to _________ some of the sights.
b 听录音,核对答案。
确定议程与表明关注议题
2 a 重新排列下面的单词,组成完整的句子,用以确定议程或表明关注的议题。
1 business? / down / get / Shall / to / we
2 by /clarifying / I / situation. / start / suggest /the / we
3 are / expand / looking / into /markets. / new / to / We
4 An/ consideration /customers. /existing / for /important / is / keep /to / us
5 aim / business /develop /in / the /to / USA. / We
6 Are / high / keen /maintain / quality. / to / We
现在时态
3 改正下列句子中的错误,注意动词的时态。
1 We are having a good reputation. 2 Ourclients are needing to give us a detailed brief. 3 Maynard Plc currency looks to promote sales in Europe. 4 Our Headof Marketing launches a new campaign this month. 5 Is your Director wanting a decision today? 6 Do you look forward to visiting our city while you are here this week? |
小贴士 一般现在时用来表示状态或陈述事实。现在进行时用来表示变化的情况或正在发生的事情。表示状态的动词(如want, need) 通常用于一般现在时。 |
正式表达与非正式表达
4 将下列各句改写成不那么正式的表达。
1 I’d like to introduce my colleague, Elodie Hussain.
2 I hope your hotel is comfortable.
3 May I suggest we begin by our advertising campaign before the summer.
4 We fully intend to launch our advertising campaign before the summer.
5 We are hopeful of a risein sales by the end of the year.
发音练习
5 大声练习“语言呈现”部分练习5中的句子和对话,尤其要注意单to中字母o的发音。
Consolidation 巩固练习
1.设想你即将参加一场谈判。在以下表格中做笔记来帮助你开场。写出你可能会用到的表达以及可能会听到对方使用的表达。
| Opening the negotiation |
| Useful phrases Welcoming/greetings and introductions
Small talk
Setting the addenda
Stating interests |
| Pronunciation tips
|
| Useful vocabulary
|
2.扩充以上表格中的内容,大声练习如何用英语进行谈判开场。
3.谈判结束后,用几分钟反思以下:
How did the opening stage go?
What would you do differently next time? Why/why not?
Reference 重要词汇和表达
Useful phrases 实用表达
welcoming 欢迎
| Welcome to... | 欢迎来到...... |
| I'd like to welcome you to...’ | 欢迎你来到...... |
Making introduction
| My name is... | 我叫...... |
| This is... | 这位是......(介绍别人) |
| These are... | 这些是......(介绍一群人,通常以一个团体) |
Making small talk 问候寒暄
| I hope you had a good journey | 想必旅途都还顺利吧。 |
| Have you been to... before? | 你以前来过......吗? |
| I hope to see some of the sights. | 我希望能够游览一些景点。 |
| Is this your first trip to...? | 这是你第一次来......吗? |
Setting the agenda 确定会议程
| Shall we get down tobusiness? | 我们开始进入会议正题? |
| I suggest we start by (looking at) … | 我建议从我们先从…...开始。 |
Stating interests 表明关注议题
| …is looking to… | …....计划…... |
| An important consideration for us is to... | 我们的一个重要的考虑是…... |
| We want … | 我们想…... |
| …is keen to... | ……热衷于…… |
| We need to have… | 我们需要…... |
Vocabulary 词汇
Increasing business 扩大业务
| Contact person 联系人 | Be recognized internationally 被国际公认 |
| Detailed brief 详细摘要 | Rise in sales 销售增长 |
| Expand into new markets 开辟新市场 | Sign a contract 签订合约 |
| Head of Sales 销售主管 | Solid client base 坚实的客户基础 |
| Image n.(公司,产品等的) 形象 | Top-quality service 最优质的服务 |
| Launch a new campaign 推出新活动 | Upcoming company 新兴公司 |
| Open up 开发;开拓;开辟 | Well-known company 知名公司 |
| Promote sales 促进销售 |
Smalltalk 问候寒暄
| Be famous for 因…而闻名 | See the sights 游览景点 |
| Looking forward to (doing) 期待做…… | Slight delay 略有延迟 |
Review
Skills 技能
为什么在谈判开始的时人们会花一些时间来问候寒暄?
谈判开场时通常还会发生什么?
Useful phrases 实用表达
1 在下列情况中,你会使用哪种表达?
1 Welcoming your business partners to the negotiation.
2 Giving your name and your colleagues’ names.
3 Setting the agenda.
4 Stating your interests.
2 选择动词的正确形式完成下列句子。
1 I am hoping / hope you had a good journey.
2 Our competitors are having / have more experience than us.
3 Our director is hoping /holds negotiations at this very moment.
4 Are you visiting /Do you visit the factory as well as the research centre while you are here this week?
Vocabulary 词汇
用与扩大业务相关的词汇完成以下思维导图。

Pronunciation 发音练习
大声练习上面“实用表达“部分练习1中写出的短语。注意单词to中字母0的发音,应该是短音还是长音?边读边录音,一遍核对。


