课程门户-章节详情

邱向东

1 Introduction
- 1.1 Managerial Decision Making
- 1.2 Economic Models
2 Supply and Demand
- 2.1 Demand
- 2.2 Supply
- 2.3 Market Equilibrium
- 2.4 Shocks to the Equilibrium
- 2.5 Effects of Government Interventions
- 2.6 When to Use the Supply-and-Demand Model
3 Empirical Methods for Demand Analysis
- 3.1 Elasticity
- 3.2 Regression Analysis
- 3.3 Properties and Statistical Significance of Estimated Coefficients
- 3.4 Regression Specification
- 3.5 Forecasting
4 Consumer Choice
- 4.1 Consumer Preferences
- 4.2 Utility
- 4.3 The Budget Constraint
- 4.4 Constrained Consumer Choice
- 4.5 Deriving Demand Curves
- 4.6 Behavioral Economics
5 Production
- 5.1 Production Functions
- 5.2 Short-Run Production
- 5.3 Long-Run Production
- 5.4 Returns to Scale
- 5.5 Productivity and Technological Change
6 Costs
- 6.1 The Nature of Costs
- 6.2 Short-Run Costs
- 6.3 Long-Run Costs
- 6.4 The Learning Curve
- 6.5 The Costs of Producing Multiple Goods
7 Firm Organization and Market Structure
- 7.1 Ownership and Governance of Firms
- 7.2 Profit Maximization
- 7.3 Owners’ Versus Managers’ Objectives
- 7.4 The Make or Buy Decision
- 7.5 Market Structure
8 Competitive Firms and Markets
- 8.1 Perfect Competition
- 8.2 Competition in the Short Run
- 8.3 Competition in the Long Run
- 8.4 Competition Maximizes Economic Well-Being
9 Monopoly
- 9.1 Monopoly Profit Maximization
- 9.2 Market Power
- 9.3 Market Failure Due to Monopoly Pricing
- 9.4 Causes of Monopoly
- 9.5 Advertising
- 9.6 Networks, Dynamics, and Behavioral Economics
10 Pricing with Market Power
- 10.1 Conditions for Price Discrimination
- 10.2 Perfect Price Discrimination
- 10.3 Group Price Discrimination
- 10.4 Nonlinear Price Discrimination
- 10.5 Two-Part Pricing
- 10.6 Bundling
- 10.7 Peak-Load Pricing
11 Oligopoly and Monopolistic Competition
- 11.1 Cartels
- 11.2 Cournot Oligopoly
- 11.3 Bertrand Oligopoly
- 11.4 Monopolistic Competition
12 Game Theory and Business Strategy
- 12.1 Oligopoly Games
- 12.2 Types of Nash Equilibria
- 12.3 Information and Rationality
- 12.4 Bargaining
- 12.5 Auctions
13 Strategies over Time
- 13.1 Repeated Games
- 13.2 Sequential Games
- 13.3 Deterring Entry
- 13.4 Cost Strategies
- 13.5 Disadvantages of Moving First
- 13.6 Behavioral Game Theory
14 Managerial Decision Making Under Certainty
- 14.1 Assessing Risk
- 14.2 Attitudes Toward Risk
- 14.3 Reducing Risk
- 14.4 Investing Under Uncertainty
- 14.5 Behavioral Economics and Uncertainty
15 Asymmetric Information
- 15.1 Adverse Selection
- 15.2 Reducing Adverse Selection
- 15.3 Moral Hazard
- 15.4 Using Contracts to Reduce Moral Hazard
- 15.5 Using Monitoring to Reduce Moral Hazard
16 Government and Business
- 16.1 Market Failure and Government Policy
- 16.2 Regulation of Imperfectly Competitive Markets
- 16.3 Antitrust Law and Competition Policy
- 16.4 Externalities
- 16.5 Open-Access, Club, and Public Goods
- 16.6 Intellectual Property
17 Global Business
- 17.1 Reasons for International Trade
- 17.2 Exchange Rates
- 17.3 International Trade Policies
- 17.4 Multinational Enterprises
- 17.5 Outsourcing

Regulation of Imperfectly Competitive Markets

Regulation of Imperfectly Competitive Markets: This section marks the first time in quite a few chapters that complex diagrams are used to explain concepts. Particularly for courses that have been taking the chapters in order, it is advisable to allocate a bit of extra time to help students get back up to speed with their skills of reading and understanding diagrams. Both price regulation and the case of a natural monopoly are important and taking the time to thoroughly explain the diagrams in class will significantly improve student understanding.

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